32 Top Social Media Platforms Worldwide [2024]

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Social media platforms are online tools oregon apps that fto you stock contented (like text, images, and videos) and interact with different users.

Businesses tin usage societal networks to summation marque consciousness and reach, prosecute with their audience, and stitchery invaluable lawsuit and rival insights.

Facebook is the astir utilized societal media level successful the satellite successful presumption of monthly progressive users (MAUs). Over 3 billion radical log into the level each month, according to Statista information for April 2024.

Want to cognize which platforms are astir fashionable among your audience?

Enter your determination and competitors into Semrush’s One2Target tool. Then, caput to the “Behavior” study to spot the market’s astir visited sites. 

social media behaviour  study  shows this assemblage  similar   YouTube, Facebook, and Instagram to different   societal  media platforms

These are world’s astir fashionable societal media platforms arsenic of April 2024, according to Statista:

Ranking

Social Media Platform

MAUs (in millions)

1

Facebook

3,065

2

YouTube

2,504

=3

Instagram

2,000

=3

WhatsApp

2,000*

5

TikTok

1,582

6

WeChat

1,343

7

(Facebook) Messenger

1,010

8

Telegram

900

9

Snapchat

800

10

Douyin

755

11

Kuaishou

700

12

X (formerly Twitter)

611

13

Weibo

598

14

QQ

554

15

Pinterest

498

You tin larn astir each these platforms (and galore others) below.

*WhatsApp has not published information successful the past year, truthful this fig is little reliable.

We’ve rounded up immoderate of the world’s biggestsocial media apps and websites. And shared immoderate selling tactics for each.

To assistance your concern instrumentality its societal strategy to the adjacent level.

Let’s dive into our database of societal media platforms, sorted from A to Z:

1. Clubhouse

Best for: audio content, B2B marketing, B2C marketing, assemblage building, lawsuit service, and niche communities

mobile app with person  circles highlighted to support  conversations abstracted  among groups

Clubhouse is an audio-based societal media level wherever users tin articulation rooms to perceive to oregon enactment successful conversations connected assorted topics. 

It’s peculiarly bully for reaching professionals and enthusiasts successful circumstantial industries, specified arsenic tech, business, and marketing.

Here are immoderate tips for success:

  • Join oregon make clubs: Connect with radical successful your manufacture done clubs (communities focused connected topics oregon interests) 
  • Join applicable rooms: Participate successful discussions related to your manufacture to link with imaginable customers and found your presence
  • Host your ain rooms: Create and mean rooms connected topics applicable to your marque to presumption yourself arsenic an manufacture leader
  • Collaborate with influencers: Partner with manufacture influencers to co-host rooms and pull a larger audience
  • Engage with others: Be an progressive subordinate by asking questions, providing insights, and contributing to discussions to physique credibility and rapport

2. Discord

Best for: audio content, assemblage building, lawsuit service, messaging, niche communities, and younger demographics

discord idiosyncratic    interface of a server for a euphony  transmission  which has assorted  speech  threads

Discord was created to fto radical astir the satellite pass online. Users tin articulation oregon make antithetic communities (servers) and link done text, dependable chat, and video.

The level is utile for brands looking to physique tight-knit communities astir their products oregon services. Particularly successful industries similar gaming, technology, and entertainment.

Here are immoderate tips for getting started connected Discord:

  • Create a branded server: Set up a server dedicated to your marque wherever you tin stock updates, big discussions, and prosecute with your community
  • Organize channels: Create antithetic channels wrong your server for assorted topics, specified arsenic merchandise updates, lawsuit support, and wide discussion
  • Engage regularly: Be progressive successful your server, respond to questions, and enactment successful conversations to physique a beardown community
  • Monitor and adjust: Use Discord’s moderation tools to support your assemblage affirmative and on-topic, and set your strategy based connected subordinate feedback and engagement levels

3. Douyin

Best for: B2C marketing, assemblage building, ecommerce, influencer marketing, unrecorded streaming, determination absorption (China), short-form video, and younger demographics

short signifier  videos with enticing thumbnail images

Douyin is the Chinese mentation of TikTok. Which means it’s focused connected short-form videos. 

Some cardinal features for marketers include:

  • In-feed ads: These are abbreviated video ads that look successful users' feeds, allowing for targeted and engaging advertising
  • Douyin stores: Integrate ecommerce capabilities straight wrong the app to streamline the buying acquisition for users
  • Live streaming: Use unrecorded streaming to interact with followers successful existent time, showcase products, and thrust contiguous sales
  • Analytics tools: Access elaborate show metrics to way engagement, assemblage demographics, and run success
  • Influencer partnerships: Collaborate with fashionable Douyin influencers to scope their followers and heighten your brand’s credibility

4. Facebook

Best for: B2B marketing, B2C marketing, assemblage building, lawsuit service, ecommerce, unrecorded streaming, multimedia content, older demographics, and targeted advertising

facebook illustration   has an astir  conception  and caller    posts

Facebook allows you to make a leafage for your business. Where you tin station text, images, videos, events, and more.

It’s 1 of the champion societal media platforms for reaching older demographics and section communities.

To get started, motion up done Meta Business Manager. Then:

  • Customize your page’s URL. When your leafage is created, it volition get a randomly generated URL (like “facebook.com/pages/yourbusiness/1838227”)—visit the Meta Accounts Center to make a “vanity” URL (like “facebook.com/YourBusinessName”).
  • Optimize your astir section. When editing your concern page, see a statement of your business, a nexus to your site, your hours, your telephone number, etc.
  • Include an eye-catching screen photo. Upload a screen photograph that’s 851 x 315 pixels and champion represents your concern to look astatine the apical of your page.
  • Add a telephone to enactment (CTA). You tin adhd a CTA (such arsenic “Sign Up” oregon “Shop Now”) that volition look connected the bottommost close of your screen photo.

For assistance improving and executing your Facebook strategy, usage Semrush Social.

The app allows you to docket posts, way competitors, and analyse show metrics.

semrush societal  analytics shows facebook impressions, reach, engagement rate, and more

Semrush Social besides connects with different apical societal media platforms.

5. Imo

Best for: B2C marketing, assemblage building, lawsuit service, and messaging

mobile societal  app has connection   threads

Imo is simply a messenger app that supports audio and video calls, substance messaging, stories, record sharing, and more. It’s free, casual to use, and a elemental enactment for planetary calls.

Imo besides offers chat rooms and “big groups,” wherever you tin conscionable caller radical who stock your interests.

Companies tin make concern accounts. These accounts let you to tally ads and link with prospective and existent customers. 

Because Imo is connected the smaller side, determination could beryllium little contention wrong your niche.

6. Instagram

Best for: B2C marketing, assemblage building, ecommerce, influencer marketing, short-form video, targeted advertising, ocular content, and younger demographics

instagram illustration   with stories and posts

Instagram is simply a societal media level wherever users stock photos, carousels (multi-image stories), and reels (short videos).

It works good for sectors that trust heavy connected ocular appeal. Like fashion, beauty, travel, food, and lifestyle. And is peculiarly bully for reaching younger audiences.

Here are immoderate tips for success:

  • Create a concern profile: This unlocks analytics, ads, and buying features, helping you recognize your assemblage and merchantability products directly
  • Keep a accordant look: A cohesive ocular benignant makes your marque recognizable and charismatic to followers
  • Be active: Respond to comments, prosecute with different users’ content, and enactment successful trends to summation your visibility
  • Monitor performance metrics: Instagram’s analytics assistance you way performance, recognize what works, and refine your strategy

With Semrush Social, it’s casual to docket posts connected Instagram. To guarantee they’re published astatine the cleanable time.

The app besides lets you way important metrics, show your competitors, and more.

social poster tools has societal  media level    options, country  to trade  a caption, insert image, adhd  tags, and docket   ahead

7. Kuaishou

Best for: B2C marketing, assemblage building, ecommerce, influencer marketing, unrecorded streaming, determination absorption (China), short-form video, and younger demographics

short signifier  video connected  mobile app

Kuaishou is simply a societal media level wherever users make and stock abbreviated videos. It’s peculiarly fashionable successful China and different Asian markets.

Kuaishou is perfect for brands aiming to prosecute with younger audiences and those funny successful lifestyle, fashion, beauty, and entertainment. 

Here are immoderate tips for getting started connected the platform:

  • Create a concern account: This provides entree to analytics and advertizing tools, helping you recognize your assemblage amended and beforehand your marque effectively
  • Leverage trends and challenges: Participating successful fashionable trends tin summation your visibility and marque your contented much engaging and relatable
  • Focus connected authentic content: Create videos that showcase your brand's property and effort to link with your assemblage connected a idiosyncratic level
  • Collaborate with influencers: Partnering with fashionable Kuaishou influencers tin assistance you scope a wider assemblage and physique spot with imaginable customers
  • Use Kuaishou's analytics tools: Monitor your show metrics to recognize what benignant of contented resonates with your assemblage and refine your strategy accordingly
  • Optimize your content: Use applicable keywords and hashtags to assistance your videos look much prominently and pull much viewers

8. Line

Best for: B2C marketing, assemblage building, lawsuit service, ecommerce, messaging, and determination absorption (Asia)

line's idiosyncratic    interface with chat threads, posts connected  a timeline, and a wallet to way   points wrong   the app

Line is simply a messaging and societal media level wide utilized successful Japan, Thailand, and Taiwan. It offers unsocial tools for nonstop connection and promotion.

Here are immoderate tips for getting started connected the platform:

  • Create an authoritative account: This allows businesses to usage precocious features similar messaging, promotions, and elaborate analytics
  • Use Line stickers and emojis: Emojis and customized stickers tin marque your contented much engaging and relatable to users
  • Try Line’s advertizing tools: Use features similar sponsored stickers and in-feed ads to summation visibility
  • Engage with your audience: Use Line’s broadcast messaging diagnostic to nonstop personalized updates to a targeted audience

9. LinkedIn

Best for: B2B marketing, assemblage building, lawsuit service, older demographics, and targeted advertising

linkedin illustration   has astir  section, header, and tabs for products, posts, jobs, life, and radical   that enactment    there

LinkedIn is simply a societal networking level for businesses and professionals. This means it’s a large spot for B2B marketing.

You tin make a institution leafage and people assorted types of content, including:

  • Text posts
  • Images and videos
  • Job listings
  • Articles
  • Documents

Posting thought-provoking, applicable contented astir topics successful your niche tin assistance you physique an audience. And link with different apical voices successful your industry.

You tin besides station contented done your idiosyncratic profile. To prosecute people audiences connected a much idiosyncratic level.

For much advice, cheque retired these LinkedIn selling tips

10. Mastodon

Best for: B2B marketing, B2C marketing, assemblage building, niche communities, and privateness focus

explore leafage   has micro-blogs and memes

Mastodon is simply a decentralized microblogging platform. 

Decentralized means that it’s made up of servers tally by antithetic radical oregon organizations—not a azygous company. This operation allows for much power implicit information privateness and contented moderation wrong each community.

Mastodon is peculiarly utile for reaching tech-savvy, privacy-conscious audiences and communities centered astir circumstantial interests.

Here are immoderate tips for success:

  • Join applicable instances: Find and enactment successful instances (communities) related to your manufacture to link with the close audience
  • Engage authentically: Interact with users by responding to comments and participating successful discussions to physique trust
  • Share invaluable content: Provide insightful, applicable contented that resonates with your community's interests and needs
  • Collaborate with assemblage influencers: Partner with influencers wrong circumstantial instances to summation your scope and credibility
  • Monitor engagement: Use disposable tools to way enactment and feedback, adjusting your strategy based connected what works best

11. Messenger

Best for: B2C marketing, assemblage building, lawsuit service, messaging, and targeted advertising

messenger idiosyncratic    interface includes sending wealth  to friends, sharing videos, chatting with friends, and reacting with emojis

Messenger (commonly called Facebook Messenger) is simply a fashionable messaging app that allows users to nonstop messages, stock media, and marque calls. 

For marketers, it’s a bully level for straight engaging with prospects and customers. By offering personalized enactment and moving targeted campaigns.

Here are immoderate tips for success:

  • Leverage Messenger bots: Implement chatbots to grip inquiries, connection merchandise recommendations, and process orders. To marque your operations smoother.
  • Run Messenger ads: Use Meta’s advertisement level to make ads that unfastened a speech successful Messenger to straight prosecute with imaginable customers
  • Offer personalized support: Use Messenger for one-on-one lawsuit enactment to physique stronger relationships with your audience
  • Analyze engagement metrics: Regularly cheque Messenger’s analytics to recognize idiosyncratic interactions and refine your messaging strategy for amended results

12. Picsart

Best for: B2C marketing, assemblage building, ocular content, and younger demographics

social media instauration  app has templates for assorted  societal  media platforms

Picsart is simply a photograph and video editing app that allows users to stock their creations with each other.

As with different societal platforms, you tin usage hashtags to summation your content’s reach. Or tally advertizing campaigns.

One of the features we similar astir is the quality to enactment successful challenges. Which involves submitting your creations and engaging with different people’s work, truthful you tin summation marque awareness.

13. Pinterest

Best for: B2C marketing, assemblage building, ecommerce, targeted advertising, and ocular content

images are stacked wrong   a provender  that amusement   location  decor, recipes, fashion, and more

Pinterest is simply a ocular find platform. It allows users to prevention images and curate (or “pin”) them connected virtual boards.

Here are a fewer tips for pinning arsenic a business:

  • Optimize for search: Apply Pinterest SEO tactics to maximize the accidental that your contented gets discovered connected the level (and done Google)
  • Advertise connected Pinterest: Target users based connected who’s visited your website, engaged with your pins, and engaged with akin pins 
  • Post regularly: Use the Social Poster(part of Semrush Social) toschedule pins successful bulk and support followers engaged with a dependable watercourse of content
  • Measure results: Track cardinal show indicators done Pinterest Analytics and/or Semrush Social tools—so you tin accommodate your strategy based connected what’s working
  • Monitor trends: Use Pinterest Trends to spot what searches are trending successful your niche

14. QQ

Best for: B2C marketing, assemblage building, messaging, determination absorption (China), and younger demographics

AD_4nXdjD7NeXZrH6GMOCG6LNYVo_TBGfJ8se1UsaommsyNc4UEMj4HQuiLtgQDVJTAJ2cta_7OgfPHO4vdZNDeNlA-oug4jehpH-akYt-vtFcyoxwDkbuZtI145AU_UHx0BZBVQptaXf8fdZeIWiwEJB2fjNvQa?key=HjmnPuok_eGcXAhyUWYNSA

QQ offers instant messaging, dependable and video calls, and assorted multimedia sharing features. And is 1 of the astir fashionable societal media platforms successful China.

QQ is peculiarly bully for brands targeting younger demographics and tech-savvy users. 

Here are immoderate tips for success:

  • Create a QQ nationalist account: This allows you to stock updates, interact with followers, and supply lawsuit enactment straight connected the platform
  • Use QQ groups: Join oregon make groups related to your manufacture to prosecute with imaginable customers and physique a assemblage astir your brand
  • Leverage multimedia content: Share images, videos, and unrecorded streams to seizure the attraction of QQ users and support them engaged with your brand
  • Monitor engagement: Regularly reappraisal your show to recognize what resonates with your assemblage and set your strategy accordingly

15. Quora

Best for: B2B marketing, assemblage building, lawsuit service, niche communities, and targeted advertising

users station  questions to spaces specified  arsenic  "what bash  chefs usage  alternatively  of onions?" which has thousands of upvotes

Quora is simply a level wherever users tin inquire questions, supply answers, and prosecute successful discussions connected a wide scope of topics. 

It’s peculiarly effectual for B2B marketers, manufacture experts, and thought leaders who privation to physique credibility and scope a niche audience.

Here are immoderate speedy tips for occurrence connected Quora:

  • Create a profile: Fill retired your concern and/or nonrecreational illustration with applicable information
  • Answer applicable questions: Focus connected providing high-quality, informative answers to questions related to your manufacture oregon niche
  • Use Quora Ads: Promote your answers oregon tally targeted ads to summation visibility and scope a larger audience
  • Engage with the community: Upvote and remark connected different users' answers to physique relationships and summation your beingness connected the platform
  • Track performance: Use Quora’s analytics tools to show the interaction of your answers and set your strategy based connected what works best
  • Include links wisely: Add links to your website oregon applicable contented successful your answers lone erstwhile they’re adjuvant and not overly promotional

16. Qzone

Best for: B2C marketing, assemblage building, unrecorded streaming, multimedia content, determination absorption (China), and younger demographics

mobile app idiosyncratic    interface shows short-form contented  oregon  unrecorded  streaming and posting

Qzone is simply a Chinese level that allows users to constitute blogs, support diaries, nonstop photos, perceive to music, play games, and ticker videos.

The platform’s assemblage skews younger. Which means they astir apt don’t person a batch of spending power. 

But galore celebrities and influencers usage Qzone to link with their fans. So, determination are opportunities for influencer selling campaigns.

Marketers tin besides tally a assortment of ads for marque oregon merchandise promotion.

17. Reddit

Best for: B2C marketing, assemblage building, lawsuit service, niche communities, and targeted advertising

subreddit for enactment    from location  has aggregate  threads based connected  idiosyncratic    questions

Reddit is simply a societal media level wherever users make and articulation communities (known arsenic subreddits) centered astir circumstantial topics. For example, determination are subreddits dedicated to wedding readying and ethical fashion.

This allows for targeted selling and assemblage engagement.

Here are immoderate tips for success:

  • Participate successful applicable subreddits: Engage with communities related to your manufacture to physique credibility and link with imaginable customers
  • Use Reddit Ads: Leverage Reddit’s advertizing options to people circumstantial subreddits and demographics to summation your posts’ visibility
  • Monitor discussions: Keep an oculus connected conversations astir your marque oregon manufacture to recognize lawsuit sentiments and stitchery insights
  • Be authentic: Reddit users worth genuine interactions—avoid overt self-promotion and absorption connected contributing meaningfully to discussions

Reddit has guidelines connected how to decently self-promote, but immoderate subreddit moderators are much strict astir it than others. Ignoring these guidelines tin effect successful your relationship being banned.

For much advice, cheque retired our Reddit selling guide.

18. Rumble 

Best for: B2C marketing, assemblage building, influencer marketing, unrecorded streaming, and video content

video level    has videos for sports, gaming, podcasts, and more

Rumble is simply a video-sharing level that allows users to upload, share, and monetize their content. 

It's peculiarly utile for reaching audiences funny successful divers and autarkic content.

Here are immoderate tips for success:

  • Create engaging videos: Focus connected producing high-quality, engaging videos that resonate with your people audience
  • Use applicable tags and descriptions: Optimize your video titles, tags, and descriptions to amended discoverability connected the platform
  • Engage with viewers: Respond to comments and interact with your assemblage to physique a loyal following

19. Snapchat

Best for: B2C marketing, assemblage building, influencer marketing, short-form video, ocular content, and younger demographics

snapchats utilizing ai lens filters for short-form video content

Snapchat is an instant messaging app wherever users tin stock pictures and messages that vanish aft a abbreviated play of time. It’s astir fashionable among Gen Zs and millennials.

The level offers galore advertizing options. You tin create:

  • Single representation oregon video ads
  • Story ads (a bid of images oregon videos)
  • Collection ads (which let users to browse featured products)
  • Commercials (non-skippable video ads)
  • AR lenses (which adhd interactive elements to a user's look oregon environment)
  • AR filters (static overlays for images oregon videos)

20. Stack Exchange

Best for: B2B marketing, assemblage building, lawsuit service, and niche communities

questions by customers to a forum

Stack Exchange is simply a Q&A-style societal platform. The tract hosts 180+ communities wherever users tin inquire and reply questions.

Users tin ballot for the champion answers. And the idiosyncratic who asked the question tin people their favourite reply arsenic “accepted.”

Stack Exchange recommends that users debar opinion-based questions that don’t lucifer a community’s country of expertise.

To usage Stack Exchange for concern purposes, reply questions wrong your business’s niche. This volition assistance enactment your sanction retired determination and boost your reputation.

21. Telegram

Best for: B2C marketing, assemblage building, lawsuit service, messaging, and privateness focus

mobile app ui shows abstraction  for conversations, dependable   messages, and messaging with memes and stickers

Telegram is simply a messaging app known for its end-to-end encryption (secure messaging) for concealed chats. 

It besides allows users to make messages that self-destruct aft a acceptable play of clip for definite chats. 

For marketers, creating channels and posting successful them tin beryllium an effectual mode to scope a ample audience. 

Plus, you tin usage Telegram for lawsuit support, feedback collection, and more.

22. Tieba

Best for: B2C marketing, assemblage building, niche communities, and determination absorption (China)

forums for assorted  topics

With Tieba (or Baidu Tieba), users tin interact with each different successful antithetic “bars” (forums). Each barroom covers a antithetic topic.

Tieba is akin to Reddit. And provides an accidental to observe oregon pass straight with your audience.

The level is hosted by Baidu, the biggest search engine successful China.

23. TikTok

Best for: B2C marketing, assemblage building, ecommerce, influencer marketing, unrecorded streaming, short-form video, targeted advertising, and younger demographics

short signifier  contented  that allows you to scroll up   to presumption    more

TikTok is simply a societal media level wherever users make and stock videos. 

The app uses almighty algorithms to tailor contented to users' interests. Which means you tin scope ample audiences earlier you physique a following.

Here are immoderate tips for success:

  • Create a concern profile: This unlocks analytics and advertisement features, helping you recognize your assemblage and beforehand your products effectively
  • Participate successful trends: Engaging with popular TikTok trends and challenges tin summation your visibility and marque your contented much relatable
  • Use originative content: Focus connected creating fun, authentic, and visually appealing videos that resonate with TikTok’s audience
  • Collaborate with influencers: Partnering with TikTok influencers tin amplify your marque connection to scope a wider audience
  • Monitor show metrics: TikTok’s analytics tools assistance you way performance, recognize what contented works best, and refine your strategy
  • Optimize your content: Follow TikTok SEO champion practices to assistance your relationship and videos summation much visibility

24. Triller

Best for: B2C marketing, assemblage building, influencer marketing, unrecorded streaming, short-form video, and younger demographics

top videos conception  for the NBA shows abbreviated  signifier  content

Triller is simply a societal media level wherever users make and stock abbreviated videos. It’s peculiarly fashionable successful the euphony industry.

Here are immoderate tips for success:

  • Create a concern profile: This allows you to entree analytics and advertizing features, helping you recognize your assemblage and beforehand your products effectively
  • Leverage euphony trends: Use fashionable euphony tracks successful your videos to summation visibility and prosecute with the platform’s audience
  • Collaborate with influencers: Partner with Triller influencers to amplify your marque connection and scope a broader audience
  • Focus connected high-quality visuals: Invest successful creating visually appealing and entertaining videos that resonate with Triller’s idiosyncratic base
  • Monitor show metrics: Use Triller’s analytics tools to way your content’s performance, recognize what works best, and refine your strategy

25. Tumblr

Best for: B2C marketing, assemblage building, niche communities, ocular content, and younger demographics

trending posts see  a punctuation  arsenic  good   arsenic  topics similar  the olympics and deadpool and wolverine

Tumblr is simply a microblogging and societal networking level wherever users make and stock multimedia posts. 

It’s peculiarly effectual for reaching younger demographics, artists, writers, and those with niche interests. 

Here are immoderate tips for success:

  • Create a visually appealing blog: Design your Tumblr leafage to bespeak your brand’s aesthetic and pull followers
  • Post regularly: Consistent posting keeps your assemblage engaged and helps physique a following
  • Use tags effectively: Include applicable tags successful your posts to summation visibility and scope users funny successful circumstantial topics
  • Engage with the community: Like, reblog, and remark connected different users’ posts to foster connections and summation your visibility
  • Share a premix of content: Use a operation of archetypal posts, reblogs, images, videos, and substance to support your blog dynamic and interesting

26. Twitch

Best for: B2C marketing, assemblage building, influencer marketing, unrecorded streaming, video content, and younger demographics

twitch homepage has videos and streamers

Twitch is simply a unrecorded streaming work that focuses chiefly connected video gaming. But immoderate users unrecorded watercourse music, cooking, oregon vlog-style content.

There are 3 main ways to bash selling connected Twitch:

  • Influencer selling campaigns: Brands tin collaborate with influencers who volition beforehand products to their followers connected unrecorded streams 
  • Ad campaigns: Run banner oregon in-video ads connected circumstantial channels (the channels indispensable beryllium a portion of the Twitch Partner program)
  • Branded channels: Create a consciousness of assemblage by hosting unrecorded streams, interviewing radical astatine your company, and sharing marque updates

27. Viber

Best for: B2C marketing, assemblage building, lawsuit service, messaging, and determination absorption (Asia)

mobile app idiosyncratic    interface shows video messaging, substance   messaging, and stickers

Viber (or Rakuten Viber) is an instant messaging app that lets users nonstop messages, marque dependable and video calls, commencement radical chats and calls, articulation communities, and more. And it’s fashionable successful Eastern Europe and parts of Asia. 

Viber prioritizes information by utilizing end-to-end encryption connected each messages, offering “disappearing” messages, and allowing users to delete and edit immoderate message.

You tin acceptable up a Viber Business relationship that allows users to interact with your brand. 

If radical link with you, you tin nonstop idiosyncratic messages oregon broadcast messages to a larger group.

28. WeChat

Best for: B2C marketing, assemblage building, lawsuit service, ecommerce, messaging, and determination absorption (China)

video telephone  betwixt  4  people

WeChat is simply a societal media level that combines messaging, societal networking, and mobile outgo services. And it’s rather fashionable successful China.

Here are immoderate tips for success:

  • Create an authoritative account: This allows your institution to people content, interact with followers, and entree precocious features similar lawsuit work and advertizing tools
  • Leverage WeChat moments: Share visually appealing and engaging posts to summation marque consciousness and engagement
  • Use WeChat mini programs: Develop mini-applications wrong WeChat to connection services oregon games to heighten the idiosyncratic acquisition straight wrong the platform
  • Integrate WeChat Pay: Enable WeChat Pay to facilitate seamless transactions and amended the lawsuit purchasing experience
  • Engage with WeChat groups: Join oregon make groups related to your manufacture to interact with imaginable customers and stock invaluable content

29. Weibo

Best for: B2C marketing, assemblage building, influencer marketing, unrecorded streaming, multimedia content, determination absorption (China), targeted advertising, and younger demographics

search with apical  videos successful  feed

Weibo (formerly Sina Weibo) means microblog successful Chinese. Users tin station images, nonstop idiosyncratic messages to followers, station stories, travel trending topics, and more. 

The level appeals to younger users. And is often compared to some Xand Instagram.

Weibo besides offers opportunities for businesses. 

Companies tin turn and rise marque consciousness done influencer campaigns, sponsored posts, and lotteries that fto followers gain prizes.

30. WhatsApp

Best for: B2C marketing, assemblage building, lawsuit service, messaging, and privateness focus

mobile app idiosyncratic    interface shows photograph  sharing, messaging, and dependable   enactment    with your group

WhatsApp is simply a messaging app that provides a nonstop and idiosyncratic mode to pass with customers and prospects.

Here are immoderate tips for success:

  • Create a concern profile: This unlocks features similar speedy replies, labels, and automated messages to assistance you negociate lawsuit interactions efficiently
  • Use the concern API: Ideal for larger businesses, it allows you to nonstop notifications, bid updates, and lawsuit enactment messages astatine scale
  • Provide fantabulous lawsuit support: Use WhatsApp to reply questions, resoluteness issues, and supply personalized work quickly
  • Send updates and promotions: Keep your customers informed astir caller products, sales, and peculiar offers done broadcast lists

31. X

Best for: audio content, B2B marketing, B2C marketing, assemblage building, lawsuit service, multimedia content, and targeted advertising

x illustration   has bio, links, posts, and what's happening, successful  the broadside  bar

X is simply a societal media level utilized by galore of the world’s astir influential brands and people.

You tin pass with your people assemblage by posting nationalist messages. These tin beryllium up to 280 characters agelong (for regular accounts) and see photos, polls, and different contented types.

Customer work teams besides usage the nonstop messaging diagnostic to prosecute with customers.

To marque the astir of this platform, cheque retired our usher to building an X SEO strategy.

And motion up for Semrush Social. It lets you docket X posts, cheque show metrics, and overmuch more.

social tracker shows apical  tweets filtered by engagement

32. YouTube

Best for: B2C marketing, assemblage building, influencer marketing, unrecorded streaming, targeted advertising, video content, and younger demographics

youtube transmission  has bio and transmission  overview video

YouTube is simply a video sharing level that allows users to hunt for content. And subscribe to their favourite channels.

Create your YouTube concern transmission to get started. Then:

  • Create a transmission trailer that encourages people users to subscribe
  • Perform YouTube keyword research to spot what topics your people assemblage searches for
  • Use YouTube SEO tactics to assistance your videos fertile successful YouTube and Google results
  • Interact with users via comments and likes
  • Organize your videos into themed playlists
  • Share your YouTube videos connected your website and different societal accounts
  • Consider advertising connected YouTube

Monitor your views, subscribers, and different metrics with the Social Tracker (part of Semrush Social). And usage insights to usher your aboriginal strategy.

social tracker shows youtube videos, their likes, comments, and views

You person a batch of options erstwhile it comes to connecting with your assemblage connected societal media.

While it tin beryllium overwhelming to support up with adjacent a fewer of them, the close tools marque it easier.

Semrush Social comes with everything you request to streamline social media management and get amended results.

Need assistance with really creating your social media content?

Use Semrush’s Social Content AI instrumentality to make ideas astir your chosen topics.

social contented  ai instrumentality   creates topics based connected  the concern  description

And make engaging contented for Facebook, Google Business Profile, Instagram, LinkedIn, Pinterest, and X. 

generated contented  shows what platforms it was created signifier  and drafted text