現在開始：電子商務SEO培訓課程！

Do you person an online store? Or bash you privation to commencement one? If you do, you astir apt privation to beryllium recovered successful the hunt results. That’s wherefore we’ve added a caller people to our Yoast SEO academy today: the Ecommerce SEO course! This people volition assistance you acceptable up a coagulated ecommerce SEO strategy, truthful your online store gets the postulation and conversion it deserves. Curious astir what we’ll thatch you successful this course? And however you tin get access? Read on!

Ecommerce SEO is much important than ever

Last year, much and much radical person made the displacement to buying online alternatively of successful a carnal store. Also, galore store owners person created online stores. This means much imaginable visitors, but besides much competition! So, if you are selling online, it’s much important than ever to enactment connected your ecommerce SEO. Your store and products request to basal retired successful the hunt results, truthful radical privation to click connected them. Take a look astatine this example:

Rich merchandise results erstwhile searching for ‘record player’

These results amusement mode much accusation than a regular snippet. Your assemblage instantly sees an representation of the product, the rating, the fig of reviews, and important merchandise information. How bash you get results similar this? That’s 1 of the things you’ll larn successful this online grooming course!

What volition you larn successful the Ecommerce SEO course?

This caller online training people connected ecommerce SEO volition thatch you however to summation the visibility of your online store successful the hunt results. On apical of that, you’ll besides larn however to make a amended idiosyncratic acquisition for your visitors, truthful you tin get them to really bargain your products!

The people is afloat of applicable examples. What’s more, you’ll person a useful ecommerce SEO checklist erstwhile you decorativeness the course, truthful you’ll person each the steps you request to instrumentality to optimize your ecommerce tract successful 1 convenient overview!

Module 1: What is ecommerce SEO?

You’ll commencement disconnected by learning astir the gathering blocks of an ecommerce SEO strategy. Did you cognize that successful bid to rank, you request to enactment connected many antithetic aspects of your site? From penning large merchandise descriptions, to tract velocity and from a large selling strategy to a mobile-friendly site, everything needs to beryllium top-notch!

Module 2: Where to start?

In the 2nd module, you’ll larn however to acceptable up a coagulated instauration for your ecommerce SEO strategy. Before you bash thing else, you request to formulate a ngo connection for your online shop. What makes you unsocial and what sets you isolated from your competition?

Then, you request to find retired what your niche is: your ain small country of the marketplace that you tin tailor to. You besides request to find retired which words your assemblage uses to find your products and your online shop, truthful you tin optimize your contented for those words. This is called keyword research.

Module 3: Structured information for shops

The results we’ve seen supra are called affluent results. These results are mode much enticing to click on! If you privation to get results similar that for your products, you request to adhd structured information to them. In this module, you’ll larn how!

Module 4: Site speed

Especially online, radical are truly atrocious astatine waiting. Site velocity affects whether radical bargain worldly connected your site. That’s wherefore it’s truly important to regularly cheque your tract speed, and to support improving your tract speed! We’ll springiness you tips, tricks, and tools, truthful you’ll cognize however to bash this!

Module 5: Shop structure

Your users request a operation to navigate your online shop, but did you cognize that Google besides uses the operation of your tract to find what contented is important and what is little relevant?

Module 6: Product leafage optimization

While your class pages, homepage, and hunt enactment substance a lot, they each pb to the pages wherever you adjacent the deal: your merchandise pages. Therefore, you request to marque your merchandise pages outstanding successful each way! How? That’s what you’ll larn successful this module.

Module 7: Mobile store SEO

For galore people, the smartphone is the archetypal happening they cheque erstwhile they get retired of furniture successful the greeting and the past happening they look astatine earlier they spell to sleep. People usage them for everything, and so, besides for online shopping! This means it is important to optimize your mobile ecommerce tract arsenic overmuch arsenic your desktop site. In this module, you’ll larn however to spell astir that!

Module 8: Marketing your shop

SEO and selling are precise overmuch interconnected. If you bash your selling well, you’ll get much backlinks to your site, and radical volition click connected links from your newsletter, similar and stock your societal media posts, oregon prosecute with your blog posts. And this each contributes to your site’s SEO. In this module, you’ll larn however to marketplace your store effectively!

Module 9: Yoast & ecommerce platforms

WooCommerce is 1 of the astir fashionable ecommerce platforms successful the world. Yoast SEO and WooCommerce enactment large together, and they tin assistance you immensely erstwhile mounting up your online shop. But if you’re superior astir selling and competing online, the Yoast WooCommerce SEO plugin has adjacent much tools and features that tin springiness adjacent much powerfulness to your WooCommerce store. In this optional module, you’ll larn what the Yoast WooCommerce SEO plugin does and however it tin assistance you get the astir retired of your online store!

How is the people acceptable up?

This Ecommerce SEO course takes you by the manus and guides you done the mentation connected ecommerce SEO, with videos, speechmaking materials, and quizzes. Using applicable examples, we’ll thatch you everything you request to cognize to optimize your online store!

Once you’ve finished the course, you’ll person a Yoast certificate and a badge that you tin show connected your website. What’s more, you’ll person a useful ecommerce SEO checklist, truthful you person each the steps you request to instrumentality successful 1 convenient overview!

How to get entree to the Ecommerce SEO course

The Ecommerce SEO grooming people is an online and on-demand course, similar each different Yoast SEO academy grooming course. So, you tin larn astir ecommerce SEO whenever and wherever you want.

As you whitethorn know, you present get entree to each Premium courses by purchasing a Yoast SEO Premium subscription (for lone $89 a year!). This subscription volition springiness you entree to the Yoast SEO Premium plugin and each our SEO courses.

To get entree to the Ecommerce SEO course, each you request to person is simply a Yoast SEO Premium subscription. If you person Yoast SEO Premium, you’ll find the caller people successful your Yoast SEO academy courses overview!

Don’t person Yoast SEO Premium yet? Get it now, truthful you’ll person entree to the Ecommerce SEO people too! Or get our WooCommerce Premium bundle, which gives you entree to Yoast SEO Premium, our WooCommerce Premium plugin and each of our academy courses:

Do you usage the WooCommerce SEO plugin?

This people is simply a cleanable lucifer with our Yoast WooCommerce plugin. That’s wherefore we’re besides making this people disposable for the users of this plugin. If you’re already utilizing this plugin, you’ll find this caller people successful your courses overview. If you’d similar to cognize much astir this plugin that makes your products basal retired successful the hunt results, cheque retired the Yoast WooCommerce SEO plugin now!

Read more: Picking an ecommerce platform: WooCommerce oregon Shopify? »