The 9 Best Review Platforms for Businesses in 2025

Review platforms tin assistance you physique spot with your audience, amended online visibility, and summation a competitory edge.

To take the close reappraisal platform(s) for your business, consider:

• Which platforms are fashionable with your people audience
• How overmuch effort and disbursal is needed to stay progressive connected each platform
• What features you privation from your chosen platform(s)—e.g., reappraisal widgets

We’ve rounded up immoderate of the champion online reappraisal platforms to assistance you marque a decision:

1. Google // Best for Local Search Visibility

Google reviews tin boost your business’s visibility successful section hunt results, which tin assistance you person much searchers into customers.

According to Google, “High-quality, affirmative reviews from your customers tin amended your concern visibility and summation the likelihood that a shopper volition sojourn your location.”

These reviews tin look successful section hunt results similar below:

To commencement getting Google reviews, adhd oregon assertion your escaped Google Business Profile (the listing that appears successful Google’s map-based results). And verify your location.

Then, hunt “my business” successful Google and click “View profile.”

On the adjacent page, click “Read reviews.”

Respond to your Google reviews successful the pop-up that appears. And study oregon emblem immoderate inappropriate reviews.

You tin besides transcript a nonstop nexus to your Google reviews page. And stock the nexus online to marque the reappraisal process easier for customers.

Or crook the nexus into a scannable QR codification to show connected in-store posters, concern cards, and different printed materials.

For much tips and strategies, cheque retired our usher to asking for Google reviews.

Facebook reviews are invaluable due to the fact that Facebook is the world’s astir fashionable societal platform, and galore radical usage the level to prosecute with businesses.

Plus, Bing sometimes displays Facebook reviews successful hunt results:

To commencement collecting Facebook reviews, create a escaped Facebook concern Page.

From your account, click connected your illustration picture, past “Settings & privacy” > “Settings.”

Then, spell to your “Page and tagging” settings. And toggle connected the power beside “Allow others to presumption and permission reviews connected your Page?”

Go to your page’s “Reviews” tab to spot your reviews.

Copy the URL for this reviews leafage truthful you tin nexus to it directly. The leafage volition inquire visitors if they urge your concern and punctual them to permission a review.

Enable reappraisal notifications. So you tin respond to antagonistic reviews—and affirmative reviews—as rapidly arsenic possible.

3. Yelp // Best for Local Businesses successful the U.S.

Yelp is simply a section concern reviews website that attracts implicit 120 cardinal U.S. visits per month, according to Traffic Analytics data.

Yelp reviews besides sometimes look successful Yahoo’s section hunt results:

Which means getting listed connected Yelp could beryllium a large mode to pull much customers.

To commencement collecting Yelp reviews, create a escaped Yelp account. And adhd oregon assertion your concern listing.

Then spell to your leafage to spot the ratings, reviews, and photos provided by users.

The prime and quantity of reviews interaction your ranking successful Yelp’s “Recommended” hunt results.

4. Tripadvisor // Best for Travel and Hospitality

Tripadvisor is simply a lawsuit reappraisal level that gets 78.8 cardinal travelers U.S. visits per month, according to Traffic Analytics data.

Earning affirmative reviews connected a regular ground tin assistance you fertile prominently successful Tripadvisor’s hunt results. Which whitethorn person much users into customers.

To get started with Tripadvisor, find out if your concern is already listed:

• If so, travel the process to assertion the listing
• If not, click “Add a missing place” to adhd the listing yourself

After mounting up your escaped account, work and respond to reviews via the Management Center.

Once you gain immoderate bully reviews, see installing a Tripadvisor widget connected your website. To show your mean rating, promote radical to permission reviews, and more.

Like so:

5. G2 // Best for SaaS Businesses

G2 is simply a lawsuit reappraisal tract for software-as-a-service (SaaS) businesses that features much than 2 million reviews.

G2 assigns each illustration a G2 score “based connected reviews gathered from the idiosyncratic assemblage arsenic good arsenic information aggregated from online sources and societal networks.”

The higher your G2 score, the higher you tin fertile successful applicable categories and hunt results.

To commencement getting G2 reviews, bash 1 of 2 things:

• Claim an existing illustration and hold for G2 to verify your claim
• Request for a profile, hold for G2 to o.k. your request, past assertion your profile

G2 offers a escaped program that lets you make a basal illustration and cod reviews.

You request a paid G2 subscription to respond to reviews, adhd customized questions to the reappraisal form, oregon entree different precocious features.

6. Trustpilot // Best for Ecommerce and Global Brands

Trustpilot is simply a fashionable reappraisal tract that lets customers reappraisal astir immoderate online business.

Customers complaint companies retired of 5 and supply written feedback. Trustpilot past calculates a prima standing (Trust Score) based connected galore factors, including the frequence and recency of reviews.

To get started, create your Trustpilot account. And tin assertion oregon adhd your listing.

The escaped program lets you customize your profile, cod and respond to reviews, show a reappraisal postulation widget connected your website, and more.

Choose a paid plan for precocious features similar customized website widgets, ad-free profiles, and reappraisal tagging.

7. Angi // Best for Home Service Businesses

Angi is simply a reviews website that helps homeowners find and prosecute location work professionals similar plumbers, roofers, electrical workers, and landscapers.

Optimizing your illustration and collecting bully reviews tin assistance you get much leads and jobs.

You tin register your concern connected Angi for free. And negociate your profile, quotes, and reviews done the Angi website oregon app.

But you request to wage a “lead fee” each clip you judge an accidental done the platform.

After completing a job, inquire the lawsuit to permission a reappraisal connected your profile. (Whether they came done Angi oregon not.)

You tin usage Angi’s “Request a Review” diagnostic to nonstop reappraisal requests via email oregon substance message. Use the connection method that you’ve already utilized with the customer. 

8. Better Business Bureau // Best for BBB-Accredited Businesses

The Better Business Bureau (BBB) has an online directory that attracts implicit 140 million users per year. 

The enactment is simply a trusted root of user proposal successful North America. So getting featured connected this reviews website tin beryllium a large mode to physique spot with consumers.

You tin database a non-accredited concern connected the BBB directory, but BBB-accredited businesses are much apt to win connected the platform.

If you’re based successful North America, you tin apply for BBB accreditation online. You’ll request to wage a interest and beryllium your concern meets the required standards.

Once you person a BBB login, you tin optimize your concern listing and respond to reviews.

9. Foursquare // Best for Audience Insights

Foursquare is simply a map-based website and app that lets users observe and complaint section businesses.

Users tin adhd tips, reviews, and photos to a business’s page. And complaint the concern utilizing the “Like,” “Okay,” oregon “Dislike” icons.

A amended concern standing tin summation your chances of ranking good successful Foursquare’s suggestions.

To start, list your venue connected Foursquare for free.

Then optimize your page, respond to customers, and usage FourSquare Analytics to larn astir the users who cheque successful to your venue.

These analytics tin supply invaluable penetration into lawsuit demographics, footfall trends, and more.

FAQs

What Are the Benefits of Customer Review Platforms?

The benefits of lawsuit reappraisal platforms is that they assistance you physique spot with consumers and perchance person users into customers.

Good reviews reassure imaginable customers astir your product’s prime and your company’s reliability.

And imaginable customers mostly spot reviews hosted connected autarkic platforms arsenic much trustworthy than reviews hosted connected your ain website.

Review sites besides boost your online visibility due to the fact that they fto you scope users connected antithetic platforms. And perchance power your visibility successful hunt motor results.

How to Respond to Customer Reviews

Respond to reviews rapidly and strategically to amusement you worth lawsuit feedback.

Responding to antagonistic reviews tin besides trim the hazard of reputational damage.

Start by thanking the idiosyncratic for sharing their review. Then, supply a nonrecreational effect tailored to their feedback. If you’re responding to a antagonistic review, instrumentality responsibility, supply an apology, and connection a solution. 

If you person a fake oregon inappropriate review, study it to the reappraisal platform.

How to Display Customer Reviews connected Your Website

Display lawsuit reviews connected your website utilizing concern reappraisal tract widgets.

These widgets tin assistance you person much visitors into customers. And promote much radical to permission reviews.

Generally, you instal the widget by copying an HTML codification and redeeming it successful the applicable conception of your website.

For example, you mightiness privation to show a reviews carousel connected your homepage:

If you’re unsure what to bash oregon can’t find a suitable widget, scope retired to a web developer.

Simplify Review Platform Management

Simplify reappraisal level absorption with Semrush’s Review Management tool.

The instrumentality tin cod reviews from multiple reappraisal websites, truthful you tin spot them each successful 1 spot and show your wide performance.

Plus, you tin respond to Google reviews without leaving the tool.

Use the AI diagnostic to draught responses you tin personalize. Or, let the AI to respond to antagonistic oregon affirmative reviews automatically.

Review Management is portion of the Semrush Local toolkit, which tin besides assistance you:

• Optimize your Google Business Profile
• Add your concern to online directories
• Track your section hunt visibility

Sign up present and commencement increasing your concern done fashionable reappraisal sites.