18 Best AI SEO Tools to Consider [Free + Paid]

AI SEO tools tin significantly trim the clip and effort you walk connected manually planning, managing, and executing SEO tasks. And supply data-driven recommendations to amended your SEO performance.

We’ve curated the 18 champion AI SEO tools marketers should see adding to their tech stack.

But first, let’s commencement with the basics.

AI SEO tools leverage instrumentality learning and earthy connection processing to automate, assistance with, and execute circumstantial SEO tasks like:

• Keyword research: Finding the astir promising and applicable keywords your people assemblage types into hunt engines
• Content creation: Creating high-quality, SEO-friendly contented to assistance your website fertile higher successful hunt engines
• Competitive analysis: Identifying gaps successful your SEO strategy compared to your competitors 
• Content optimization: Optimizing your contented to heighten its show connected hunt motor results pages (SERPs)

These tools assistance SEO teams determination with velocity and precision. Saving clip and effort different spent performing and executing these tasks manually. 

For example, usage Semrush’s ContentShake AI to rapidly outline and constitute blog posts.

Several different AI tools tin assistance you with a wide scope of SEO tasks. 

Let's research the apical 18.

Top AI SEO Tools

1. Semrush AI Tools 

Semrush is an all-in-one integer selling level for managing SEO, advertising, societal media, and contented selling efforts. Use it to plan, execute, and show campaigns crossed aggregate online channels.

Here are immoderate fashionable SEO AI tools Semrush offers:

ContentShake AI

Discover caller ideas and make SEO-friendly contented utilizing ContentShake AI. The instrumentality covers your full contented accumulation workflow, from uncovering originative ideas to producing and repurposing content. 

Simply adhd details astir your concern and click “Continue” to reply the setup questions. 

When you’re ready, click “Get started” to make aggregate topics aligned with your audience.

Then, make an full nonfiction from scratch. You tin adjacent repurpose this draught into engaging societal media posts. 

SEO Writing Assistant

SEO Writing Assistant lets you optimize your contented for hunt engines. So it ranks higher connected SERPs for your people keyword(s) and brings much integrated hunt postulation to your site. 

Use SEO Writing Assistant to edit and heighten your drafts. You’ll find circumstantial suggestions to amended your contented based connected 4 cardinal factors: 

1. SEO
2. Originality
3. Readability
4. Tone of voice

The instrumentality offers an wide people for each draught and indicates wherever you’re lacking. 

Copilot

Copilot is an AI-powered adjunct from Semrush that analyzes your site’s SEO show and provides actionable recommendations to amended your hunt motor rankings.

For example, Copilot analyzes information from respective Semrush tools and reports similar Traffic Analytics to connection condensed insights similar these:

Act connected Copilot’s recommendations to amended your website’s hunt motor visibility.

Third-Party AI Apps 

Discover much third-party AI tools successful the Semrush App Center. Integrate the tools into your SEO workflows wrong Semrush. 

Semrush pricing: Seven-day proceedings available. Pro astatine $129.95/month, Guru astatine $249.95/month, Business astatine $499.95/month. 

2. ChatGPT

ChatGPT is 1 of the astir versatile AI SEO tools. With each upgraded version, ChatGPT unlocks caller usage cases to level up your SEO efforts. 

Here are immoderate of the cardinal AI features to amended SEO with ChatGPT:

Versatile GPTs

Choose from dozens of customized GPTs (pre-trained, customized versions of ChatGPT) built for circumstantial usage cases similar keyword research, purchaser personas, assemblage research, and more. 

Or physique your ain GPT trained connected your information and docs to enactment your workflows.

Localization

ChatGPT-4o has built-in translation capabilities. Create contented successful 1 connection and rapidly construe it into aggregate languages for localization. 

Prompt-Based Output

You tin usage ChatGPT prompts for respective SEO tasks.

Whether you privation to make topic clusters (a radical of interconnected, related pages to physique authorization connected your site) for your contented strategy oregon make meta tags for respective pages, ChatGPT tin supply speedy results with a elemental prompt. 

For example, usage ChatGPT to find interior linking opportunities for an article.

ChatGPT pricing: Free plan, Plus astatine $20/month, Team astatine $25/month/user, Enterprise astatine customized pricing.

3. Surfer SEO

Surfer is purpose-built to optimize contented for hunt engines. Use the level to program caller content, audit existing content, and analyse SERPs for your people keyword(s). 

Here are a fewer cardinal AI features Surfer SEO offers:

Build SEO-Friendly Outlines

Surfer analyzes the top-ranking articles connected SERPs for your people keyword(s). And creates an outline with heading tags to see successful the article:

Image Source: Surfer

AI Assistant Surfy

When you person an outline ready, you tin usage Surfy, Surfer’s AI assistant, to constitute a draft. Or heighten contented you’ve already written. 

Surfy is disposable wrong Surfer SEO’s contented editor. Simply prime the substance you privation to edit and adhd a punctual with instructions.

Custom Knowledge

One of the cardinal AI features of Surfer AI is the quality to adhd your customized knowledge. Essentially, you tin make articles with AI based connected your ain expertise and insights. 

Add customized cognition for an full draught oregon for a circumstantial section. The instrumentality volition gully connected these insights erstwhile generating content.

Image Source: Surfer

Surfer pricing: Seven-day escaped proceedings available. Essential astatine $99/month, Scale astatine $219/month, Enterprise astatine customized pricing. 

4. Frase

Frase is simply a fashionable SEO instrumentality that tin assistance you make and optimize contented for hunt engines. Use Frase to:

• Find ideas for blog posts
• Create outlines
• Write blog posts
• Optimize blog posts for hunt engines

Here are the cardinal AI features that marque Frase a large AI SEO tool:

Outline Generator

Outline Generator scrapes hunt results to papers the headings from each high-ranking blog post. Choose antithetic headings to physique an outline for your article. 

AI Article Writer

Frase tin make a afloat AI-written article. If you don’t privation to make an nonfiction with AI from scratch, you tin selectively edit your contented utilizing Frase AI. 

For example, instruct the AI to amended your penning oregon expand/shorten immoderate point. 

Optimize Content

Use Frase’s built-in AI instrumentality to modify your code with options similar formal, informal, persuasive, and friendly. It volition make contented based connected your prompts. 

Here’s an illustration of generating a portion of an nonfiction utilizing a customized prompt:

Frase pricing: Free plan. Solo astatine $15/month, Basic astatine $45/month, Team astatine $115/month.

5. Jasper

Jasper is an AI-powered selling level for endeavor teams. 

It offers precocious features to centralize your institution cognition (style guide, marque voice, imaginativeness statement, enforcement bios, etc.) and collaborate with your squad connected the galore moving parts of your content marketing campaigns. 

Here are immoderate of Jasper’s cardinal AI-powered features:

AI-Assisted Content Generation

Generating caller contented is 1 of Jasper’s halfway AI capabilities. Use immoderate of its 50+ templates to commencement a caller penning project. 

Then, usage the papers exertion to heighten the output oregon enactment with Jasper’s Chrome hold to make caller contented wrong Google Docs. 

SEO Mode

Jasper besides integrates with Surfer to optimize your contented based connected SEO analysis. 

Enable Surfer’s search-focused contented exertion wrong Jasper to guarantee you’ve included each applicable keywords, added the close fig of headings, included interior links, and more. 

AI Templates

If you can’t find the close spot to get started with Jasper, immoderate of their 50+ AI templates volition marque the prime easier. 

These templates are designed for circumstantial usage cases similar contented optimization, paragraph generator, and features to payment copywriting. 

Jasper pricing: Creator astatine $49/month, Pro astatine $69/month, Business astatine customized pricing. 

6. MarketMuse

MarketMuse is an AI-powered level for gathering and readying your contented strategy. The level offers assorted tools to streamline SEO workflows, specified arsenic rival investigation and keyword research. 

Let’s cheque retired immoderate of MarketMuse’s apical AI features:

Topic Clusters

For immoderate taxable you add, MarketMuse volition usage its probe exemplary to make a elaborate taxable cluster. The instrumentality volition analyse your website and reappraisal your competitors’ sites to find applicable topics. 

Then, it’ll audit your existing contented inventory to region immoderate topics you’ve already covered. 

The result? 

A visualized taxable clump chart. 

Content Brief Generator

MarketMuse tin make elaborate contented briefs for immoderate topic. Each little includes a database of cardinal subtopics, a suggested structure, connection count, and different details to usher writers successful the close direction. Helping them make top-notch content. 

Content Optimization

MarketMuse uses AI to audit and optimize existing contented for SEO. 

You’ll find a database of keywords and optimization suggestions. 

This is wherever you tin usage its built-in AI writer to edit and heighten your draft. 

MarketMuse pricing: Seven-day escaped proceedings is available. Optimize astatine $99/month, Research astatine $249/month, Strategy astatine $499/month, Premium astatine customized pricing.

7. BrightEdge

BrightEdge is an enterprise-focused SEO level that covers assorted online channels, specified arsenic search, societal media, and mobile. The level offers blase analytics tools to way show crossed the committee and marque strategical improvements.

Here are immoderate of BrightEdge’s halfway AI features:

Copilot

Copilot is designed arsenic an AI adjunct to assistance with aggregate SEO tasks. Like suggesting leafage titles and gathering an interior linking structure. This instrumentality tin stock intuitive suggestions to optimize your contented oregon find issues (and fixes) successful your SEO setup. 

DataMind

With DataMind, BrightEdge enables marketers to summation an borderline implicit their contention with data-driven decision-making. 

Find SEO trends successful your industry, larn what your assemblage is looking for, and enactment connected apical of your competitors’ performance. 

The dashboard provides invaluable insights. Such arsenic the fig of important pages connected your website that deficiency titles oregon descriptions oregon the fig of high-quality domains linking to your competitors. 

BrightEdge pricing: Custom.

8. Serpstat

Serpstat is different hunt selling level built to negociate your full SEO strategy. It allows you to audit your website’s hunt show and program your efforts with tools for tasks specified arsenic rival investigation and keyword research. 

Let’s look astatine immoderate of Serpstat’s AI SEO tools:

Text Editor

Create and edit contented for antithetic needs, similar blog posts, societal media posts, and advertisement copy. 

You tin make contented successful 26 languages and adhd media to marque it much engaging. It’s besides imaginable to customize your contented and see links. 

Article Builder

Add prompts to nutrient AI-generated content from scratch. The Article Builder instrumentality volition stock a database of fields to supply absorption for the nonfiction you privation to create. 

For example, you tin adhd a title, subtopics, and paragraph-style prompts to usher the contented instauration process. 

This diagnostic lets you place the most-used keywords successful a circumstantial contented piece. 

This is utile erstwhile analyzing competitors’ content. Quickly entree the astir commonly utilized keywords to optimize your contented accordingly. 

By targeting the keywords your competitors are ranking for, you’ll perchance seizure their assemblage and summation your marketplace share. Helping you thrust much integrated hunt postulation to your site. 

Serpstat pricing: Individual astatine $59/month, Team astatine $119/month, Agency astatine $479/month.

9. Content Harmony

Content Harmony is designed to physique seamless contented workflows and trim the busywork successful contented selling campaigns. The level offers a suite of tools for antithetic workflows, specified arsenic keyword analysis, internal/external linking, and ocular contented requirements. 

Let’s research immoderate of the AI SEO tools to leverage successful Content Harmony:

AI Suggested Questions

When gathering a contented brief, it tin instrumentality a portion to determine connected the close acceptable of often asked questions (FAQs) to cover. 

You tin bash this successful seconds with AI Suggested Questions. 

This diagnostic volition springiness you a acceptable of often asked questions with applicable answers and the root of each question. 

Content Brief Generator

Content Harmony tin plan a implicit contented brief, including an outline, based connected a elemental taxable oregon keyword. It uses AI to find applicable subtopics to cover, with suggestions to see keywords. Customize the outline immoderate mode you want. 

Keyword Reports

Keyword Reports gives you a elaborate study connected immoderate people keyword. These reports papers each indispensable details similar hunt volume, hunt intent, speechmaking level, and akin metrics. 

Discover existing contented that ranks for your people keyword to physique oregon update your ain strategy.

Content Harmony pricing: Trial astatine $10, pricing starting astatine $50/month. 

10. PageOptimizer Pro

PageOptimizer Pro (POP) offers a postulation of SEO tools to maximize hunt performance, chiefly with content. Leverage this level to plan, create, and optimize content. 

It’ll besides assistance you with different SEO tasks, specified arsenic uncovering keywords, gathering schema, and optimizing for entity SEO.

PageOptimizer Pro offers 1 main AI-powered instrumentality for SEO: its nonfiction generator.

Unlike different AI penning tools, POP AI Writer offers a multi-step workflow to make meaningful contented with AI:

1. Enter an estimated connection number for your content
2. Choose what to see successful affluent contented (like images, tables, lists, etc.)
3. Research the top-ranking contention based connected the superior keyword
4. Choose precisely however you privation to usage AI to make titles
5. Finalize the subheadings and wide operation for your content

Based connected these inputs, the POP AI Writer volition make a implicit draught for your topic. 

PageOptimizer Pro pricing: Basic astatine $34/month, Premium astatine $47.50/month, Unlimited astatine $61/month, Team program astatine $1200/year.

11. Alli AI

Alli AI is different endeavor selling level built for SEO astatine scale. It enables selling teams and agencies to automate respective SEO processes and get a 360-degree presumption of their full strategy. 

Here are immoderate cardinal AI features worthy exploring successful Alli AI:

A/B Testing

Conduct speedy A/B tests for circumstantial details similar leafage titles, and find the best-performing enactment for your needs. The instrumentality volition besides springiness you AI-powered suggestions for optimized leafage titles and different contented needs. 

Schema Markup

Use AI to make a elaborate schema for your website. The instrumentality volition analyse each leafage and reappraisal each the contented to plan the astir applicable schema markup without coding skills. 

Content Editor

Edit and optimize your contented crossed antithetic pages with Alli AI. Its unrecorded exertion works straight wrong your website and offers applicable suggestions to instantly refine your contented and deploy it to the web. 

Alli AI pricing: 10-day escaped proceedings available. Business astatine $299/month, Agency astatine $599/month, Enterprise astatine $1199/month.

12. Gemini

Gemini is Google’s AI chatbot that works with prompts. 

While it’s not purpose-built for SEO, you tin instruct Gemini to assistance you with circumstantial SEO-related tasks.

Here are a fewer Gemini features to optimize SEO performance:

Generate Schema

Gemini lets you make oregon analyse a schema markup for your website without immoderate coding knowledge. And get suggestions connected optimizing your website URLs oregon interior linking structure. 

Data Analytics

Integrate Gemini with Google Analytics to amended recognize your website show data. This integration is imaginable with third-party platforms similar Pipedream. It’ll let you to contextually leverage Gemini for GA4 functions.

Content Optimization

Use Gemini arsenic your contented spouse to edit and optimize contented for SEO. Share your draft, and cod suggestions for optimizing it based connected SEO champion practices. 

Here’s an illustration of the suggestions offered:

Gemini pricing: Free plan. Business astatine $20/month, Enterprise astatine $30/month.

13. Yext 

Yext helps section businesses found and negociate their hunt motor visibility crossed aggregate locations. Its section SEO capabilities tin assistance you optimize your tract for circumstantial locations for amended visibility successful these areas.

Here are immoderate of Yext’s AI capabilities to explore:

Content Generation

Yext lets you make contented by populating dynamic fields and utilizing built-in prompts. Create and prevention contented successful aggregate languages to scope a divers audience. 

Search Function

Yext besides offers blase AI capabilities for hunt performance. Build a narration exemplary for hunt entities, analyse website hunt information astatine scale, and upgrade your contented to champion lucifer hunt intent. 

Yext Pages

This is simply a feature-packed instrumentality for rapidly processing and shipping caller landing pages. Design a landing page, adhd content, optimize everything for SEO, and publish—all successful 1 place. 

Yext pricing: Custom.

14. Market Brew

Market Brew is an SEO investigating level that helps you amended recognize hunt engines and optimize your website accordingly. The level runs connected its ain hunt motor model, and tin beryllium calibrated to behave similar immoderate hunt motor worldwide. 

This way, Market Brew makes it easier to trial your contented connected antithetic hunt engines and find captious insights.

Here are immoderate of Market Brew’s halfway AI SEO tools and capabilities:

SEO Testing

Test your website against circumstantial keywords and get a ranking blueprint to recognize the scope of further optimization. 

Conduct accelerated A/B investigating and way humanities show information to spot wherever your tract lacks highest hunt performance.

SEO Forecasting

Market Brew leverages AI to forecast however good your SEO efforts volition wage off. 

Access antithetic types of forecasting information related to keywords, competitors, topical authority, and more. You’ll besides get predictive alerts based connected the forecasts you’ve acceptable successful your account. 

Market Brew pricing: Custom.

15. CanIRank

CanIRank is an AI-powered SEO level that combines information with actionable recommendations to amended SEO performance. For each recommendation, you get do-it-yourself (DIY) instructions, which you tin instrumentality to amended your performance. 

Here are the halfway AI capabilities successful CanIRank:

Keyword Analysis

Find SEO imaginable for immoderate keyword. 

Keyword Analysis categorizes keywords by precocious worth and precocious traffic. You tin besides trial a keyword’s relevance to your website. Like this:

Competitive Analysis

Get a bird’s oculus presumption of however you fare against the competition. You’ll get a matrix of color-coded information against parameters specified arsenic leafage relevance, website relevance, and leafage strength. 

Data-Backed Recommendations

Find data-backed proposal astir what to amended connected circumstantial website pages to fertile amended successful hunt engines. 

You’ll get granular-level details similar the keywords missing from your content, which leafage elements to enactment on, and however to summation page/website strength.

CanIRank pricing: Custom.

16. Wordtune 

Wordtune provides AI-backed originative suggestions to level up your penning style. Use it to nutrient antithetic kinds of high-quality content. Like blog posts, ebooks, whitepapers, and societal media posts.

Here’s however Wordtune leverages AI to enactment contented creation:

Contextual Suggestions

Use Wordtune to amended your contented with contextual suggestions for immoderate theme. Use these suggestions arsenic prompts to constitute much contented connected your own. Or usage AI to constitute thing for you. 

Language Improvements

Wordtune besides offers assorted AI tools to heighten the connection successful your content. For example, you tin set the code and power to a casual oregon ceremonial voice. 

You tin besides rewrite sentences to amended readability. Or shorten/expand connected circumstantial sections. The instrumentality besides offers suggestions for fixing grammatical errors.

Creative Inputs

Get originative suggestions from Wordtune to marque your contented much engaging for readers. 

Add much contented by prompting AI to:

• Add a conclusion
• Present a counter-argument
• Explain oregon stress a point
• Share an illustration oregon analogy

These suggestions tin marque your contented much unsocial and helpful. 

The result? Your contented becomes much engaging and informative. And captures your readers' attention. 

Wordtune pricing: Free program available. Advanced astatine $13.99/month, Unlimited astatine $19.99/month.

17. LinkStorm

LinkStorm is an interior linking instrumentality to execute amended SEO results with strategical interior linking. The instrumentality documents your full interior linking operation to pinpoint issues, find breached links, and contiguous actionable solutions. 

Let’s look astatine LinkStorm’s main AI capabilities:

Linking Opportunities

Once you tally your tract done LinkStorm, it’ll springiness you a database of caller linking opportunities. You’ll get a array with the root and people pages on with adjuvant discourse connected however to spot the link. 

Optimized Anchor Text

Besides identifying linking opportunities, the instrumentality besides shares a database of important keywords to usage arsenic anchor text. 

You’ll find information astir the fig of interior links already built for these keywords. Plan different link-building opportunities based connected this data. 

LinkStorm pricing: Small astatine $30/month, Medium astatine $60/month, Large astatine $120/month.

18. Scalenut

Scalenut helps teams plan, create, and optimize contented for SEO campaigns. The level streamlines contented workflows with tools to papers and program your strategy. Its postulation analyzer instrumentality besides provides insights into your SEO performance. 

Check retired these AI-powered features to research successful Scalenut:

Topic Research

Build keyword clusters for your website and kick-start your taxable probe workflow with the close data. Generate titles for your contented assets utilizing AI. And papers everything close wrong your Scalenut dashboard.

NLP Analysis

Get a database of earthy connection processing (NLP) presumption to optimize your contented for optimal hunt performance. The contented exertion volition springiness you a database of hunt presumption and measure however good your contented uses these terms. 

Link Manager

Scalenut besides uses AI to make a database of applicable interior links for immoderate page. The instrumentality volition amusement precisely wherever to adhd each nexus and the anchor text. 

Click connected “Add” or “Dismiss” to negociate these opportunities. 

Scalenut pricing: Seven-day escaped proceedings available. Essential astatine $39/month, Growth astatine $79/month, Pro astatine $149/month, and Enterprise astatine customized pricing.

AI exertion is evolving astatine a lightning-fast pace. The latest developments successful Gemini and GPT 4o committedness a full caller acceptable of possibilities with AI, particularly for SEOs. 

If you’re conscionable getting started with AI SEO tools, this database of tools tin beryllium a bully starting constituent to nudge you successful the close direction. 

Remember to jot down the superior usage cases you privation to delegate to AI. Then statesman searching for the perfect tool(s) for the job.

Semrush offers an adjacent amended mode to integrate AI successful your SEO workflows with tools similar ContentShake, SEO Writing Assistant, and more. 

Explore Semrush’s AI SEO tools today.