Yoast SEO for Shopify! Whaaaaaat? 

By the extremity of this month, we’ll motorboat a Yoast SEO app for Shopify! That’s immense news! In this post, we’ll explicate wherefore we chose to physique an app for Shopify. We thought agelong and hard astir it. And it took immoderate clip and effort to physique it arsenic well. I’ll sermon immoderate concern reasons and some, arsenic important, reasons around our core values. 

SEO for everyone 

Our ngo is SEO for everyone. We privation everyone to person a just accidental successful the hunt engines. Shopify is simply a large ecommerce platform and it’s increasing fast. Extending our services to Shopify volition assistance america to get person to our mission. We’re presently besides moving connected a desktop app that tin beryllium utilized by everyone, careless of their CMS of choice. Next to our WordPress plugin, we besides already connection an SEO solution for Typo3 and a WooCommerce SEO plugin too.

Business reasons 

Let maine beryllium wide and blunt astir this. An app connected the Shopify level is simply a immense concern opportunity. Shopify is increasing fast. It makes consciousness to physique an app and nett from the maturation of that circumstantial platform. The terms points successful Shopify are precise antithetic from the prices successful WordPress (and possibly a tad spot much tenable arsenic well). That makes the Shopify marketplace charismatic to widen to. We person large dreams to turn our institution further (in and extracurricular of WordPress) and occurrence successful Shopify would marque that a batch easier. 

The maturation of Yoast (up until now) has been highly babelike connected WordPress. That makes america a spot vulnerable. When deciding to physique the Shopify app, we were not acquired by Newfold Digital yet. The determination to physique that app was besides 1 of risk-diversification. Having an app or plugin on aggregate platforms conscionable makes definite that our institution can grow sustainably. 

Why Shopify? 

We’re breaking with our contented to lone merchandise Yoast SEO bundle to open-source platforms. Shopify is closed source. We had a batch of conversations astir that due to the fact that astatine Yoast we’re open-source fanboys and girls. At the aforesaid time, making the web better is besides thing precise beloved to our heart. And we deliberation that Shopify is making the web better. We powerfully judge successful Shopify’s ngo to bring tiny businesses online. We consciousness that it is important for the net that radical person their ain website and not merchantability their products via a 3rd party. With our Yoast SEO for Shopify app, we privation to assistance radical fertile with their ain online store. 

Next to that, the values of Shopify truly resonate with us. They are focused connected tiny businesses and helping them to turn their businesses online. They privation to marque commerce amended for everyone. They physique for the agelong term; they judge successful sustainability and are excited astir societal interaction initiatives. So Shopify is the benignant of institution that we would similar to beryllium friends with. 

What astir WordPress? 

Yoast has a specific, unconditional love for WordPress. We instrumentality our work for the WordPress ecosystem precise seriously. The 5 for the aboriginal inaugural is thing that we are surely passionate about. We’ll proceed to enactment astatine slightest 5 for the future! We’ll support investing in WordCamps and successful our WordPress Core team. We volition besides proceed to adhd awesome features successful our WordPress plugin, including 2 astonishing caller releases this month.

Five for the web 

As we emotion the five for the future inaugural successful WordPress, we privation to marque it into a bigger thing. With the wealth we marque successful Shopify, we privation to springiness backmost arsenic well. We’re going to springiness that wealth backmost to initiatives that marque the full web better. We’re already doing immoderate things there. Yoast is simply a subordinate of the W3C, and our precise ain Jono Alderson is successful the AMP advisory board. We’re readying to turn our efforts and initiatives to marque the web amended and springiness 5% of our Shopify gross backmost to the web. 

Excited for the launch! 

I’m truly excited astir the upcoming Yoast SEO for Shopify motorboat connected January 18th. We had a fantastic clip gathering the app and we can’t hold for radical to optimize their shops with Yoast SEO! To celebrate, we are having an online YoastCon (- I cognize it’s not the aforesaid arsenic a unrecorded one) connected January 20th. We’ll person immoderate astonishing speakers talking astir each things ecommerce SEO. Interesting for Shopify-ers and WordPressers alike! 

Register for Online YoastCon – Shopify variation now!