Welcome to the Top SEO Women Series!

2 years ago 103
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Yes, it’s true. We don’t usually station connected Tuesdays. But this isn’t conscionable immoderate Tuesday. It’s International Women’s Day, 2022! -And since we hap to beryllium women, and planetary women astatine that, it seemed similar it was apropos to not lone station today, but to take contiguous arsenic the time to denote immoderate immense news.

The Top SEO Women series is backmost for good!

If you are reasoning “what is she adjacent talking about?”, delight support speechmaking and don’t hide to click connected each the links that you find crossed this post. I’m bringing an aged task backmost to life, and I privation you to cognize much astir the worth that it has for me.

What is the Top SEO women series? 

More than 10 years ago, I started a blog contented conception called Top SEO Women, wherever I was consenting to stock the achievements of women trying to find their abstraction arsenic SEO professionals successful the selling industry. I was scrolling down connected Twitter and I recovered an absorbing nonfiction which was featuring 50 pistillate bloggers who talked astir selling topics, but to my surprise, I got to the bottommost of the leafage without uncovering immoderate SEO women

As a pistillate exploring and learning SEO myself, I was wholly shocked. It motivated maine to bash thing astir it. Of course, I was excited astir the thought of uncovering these gems and sharing what they were doing with the world. This is wherever my Top SEO Women bid started: with an nonfiction that acceptable a starting constituent for maine to physique a supportive task for women who shared the aforesaid struggles that I had faced before.

Search motor optimization has been astir for a agelong clip and the manufacture has evolved a lot. 15 years ago, gathering an online vocation was a implicit situation for nonrecreational women, and the SEO abstraction was nary exception. For many, uncovering our voices and reaching the authorization required to tally a concern oregon bureau was a struggle.

We weren’t alert of things similar E-A-T, which wasn’t added to Google’s Search Quality Rater guidelines until 2014, but that didn’t halt america from looking for it. A increasing fig of women had expertise successful the tract – they’d been successful the manufacture since the opening – but precise fewer were successful the limelight. It was overmuch much apt to spot a database of males erstwhile SEO experts were mentioned. In different words, we had the expertise and trustworthiness, but it was hard to physique up noticeable authority. Knowing that I could bash thing to assistance women find their dependable was a immense motivation. 

So, with a wide connection successful caput and a beardown tendency to conscionable astonishing women moving successful the hunt selling industry, I started this series. Article by article. Feature by feature. And, surprise! It was well-received by the assemblage and the affirmative feedback was (almost – determination are ever exceptions) each around. 

I was truly enjoying the collaborations, the bully outcome, and the palmy content. However, times were changing arsenic they often do. I reorganized my priorities and the bid was not placed connected my docket anymore. But, what had changed exactly? 

Women successful SEO past and women successful SEO now. 

Nowadays pistillate entrepreneurship is uncovering a harmless abstraction successful the integer world. Women tin scope retired to antithetic groups, forums and communities wherever they volition find assorted options to link and speech ideas with different women successful the aforesaid industry. 

Being a pistillate entrepreneur is nary longer the conflict that it utilized to be; you tin find tons of women moving connected content, managing agencies, optimizing SEO for large brands and designing beauteous graphics for antithetic clients. But, does this mean those problems we faced backmost past are solved? Not exactly. 

When I decided to halt with the Top SEO Women series, I was seeing and embracing this increasing mélange of pistillate entrepreneurs and SEO professionals. I thought the harmless abstraction I had created was nary longer arsenic indispensable arsenic before, truthful I moved connected to caller projects. 

Today I purpose to unfastened that harmless abstraction again with a full caller decoration, but the aforesaid essence and structure. Even though we tin find a batch of women gathering beardown assets connected Instagram, Twitter, Linkedin, etc. reaching their fiscal goals and claiming their ain vocation paths, inequality is inactive a thing. Our large dreams are often seen arsenic hobbies, our directions are perceived arsenic a bossy attitude, and determination is ever a antheral astir the corner, acceptable to explicate thing that we know. 

So, adjacent erstwhile determination are harmless spaces, opportunities and a affirmative change, I cognize that creating much spaces, much opportunities and encouraging caller affirmative changes is thing I privation to do. Society keeps uncovering ways to marque it hard to beryllium a pistillate successful the workspace, successful a presumption of powerfulness and successful the concern world. So, wherefore shouldn’t we support gathering ways to marque it easier? 

Don’t get maine wrong, things are a batch easier present successful a batch of ways. For example, determination are truthful galore assorted ways to assistance radical commencement out. Definitely, there’s a batch much accusation available, and a batch much supportive initiatives. However, determination are inactive galore ways we haven’t progressed. And it’s to combat those ways that I’m starting Top SEO Women again. 

If you privation to cognize much astir the Top SEO women series, you tin commencement here.

Do you privation to archer america your communicative and beryllium portion of this project? Reach retired to america and let’s get you featured! 

Can’t hold to archer you much astir this. Stay tuned.