ARTICLE AD BOX
Third-party cookies are connected their mode out, but the deep-data transportation to your aboriginal assemblage isn’t gone for good.
A blessing successful disguise, the displacement to first-party information allows you to pinpoint and ain your audience’s existent preferences, giving you greater power implicit your contented strategy, lawsuit experience, and selling journey.
First-party cookies are present your aureate summons to the cleanable idiosyncratic acquisition and higher conversions.
But however bash you get the accusation you request to customize their experience?
Ann Handley, Chief Content Officer astatine MarketingProfs and Wall Street Journal’s bestselling writer of “Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content,” volition stock her insights erstwhile she joins maine connected the SEJ Show connected January 21, 2022, astatine 3 PM ET.
She’ll stock proven steps connected however to stitchery first-party cookies by connecting with your audience, maintaining applicable selling campaigns, and nurturing your owned assemblage to conversion.
And you tin articulation america unrecorded connected YouTube, LinkedIn, Twitter, and Facebook, oregon drawback the recorded mentation wherever you perceive to your favourite podcasts.
Ann Handley, Chief Content Officer astatine MarketingProfs and Bestselling Author On The SEJ Show
Ann is simply a pioneer successful the satellite of integer marketing. A Wall Street Journal Best-Selling Author, LinkedIn Influencer and Writer, spouse astatine MarketingProfs, and Founder of ClickZ, she has made an indelible people connected however we deliberation astir contented and marketing.
She has handled the pugnacious topics of penning and contented selling with finesse.
As an adept successful her field, she has authored 2 best-selling books, “Everybody Writes” and “Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business.”
Her power extends beyond being a talker and author, arsenic Ann has guided galore companies to make selling strategies that work.
Ann volition stock invaluable insights astir first-party cookies connected the Search Engine Journal Show connected January 21, 2022, astatine 3 PM ET.
Have questions? Ask beneath and beryllium definite to drawback it unrecorded connected YouTube, LinkedIn, Twitter, and Facebook for the answers.
Have Questions For Ann Handley? Ask Below
We’ll station a recap and nexus the video and podcast present aft the show.
English (US)