ARTICLE AD BOX
While users followed the multi-episode play betwixt Reddit and Google, speculations arose astir whether Google would region Reddit from its SERPs oregon if Reddit would artifact itself from being indexed successful the SERPs. This stemmed from the contention surrounding Reddit’s boost successful hunt rankings aft the August 2023 Core Update, which resulted successful a spam dump that astir searchers didn’t privation anyway.
And then, Reddit shocked everyone by selling its contented to…guess who – Google!
Yes, adjacent aft astir 1 fractional of a twelvemonth of nationalist disagreements, Reddit sold its idiosyncratic contented to Google for $60 million annually, specifically for AI training.
Rajan Patel
Vice President
Google present has entree to Reddit’s Data API, which delivers real-time, structured, unsocial contented from their ample and dynamic platform. With the Reddit Data API, Google volition present person businesslike and structured entree to fresher information, arsenic good arsenic enhanced signals that volition assistance america amended recognize Reddit contented and display, bid on, and different usage it successful the astir close and applicable ways.
Reactions from the SEO manufacture were swift.
The irony of irrelevant, aged Reddit posts outranking Google's authoritative announcement present pic.twitter.com/cCqiA0bCEk
— Lily Ray 😏 (@lilyraynyc) February 26, 2024Google to usage reddit to bid #AI is specified a unspeakable thought adjacent redditors hold 💀 https://t.co/AGGroOYteS pic.twitter.com/htk43RhLbv
— Len (@lenraleigh) February 22, 2024This quality is besides related to our caller SGE snippet research, which revealed Reddit to beryllium 1 of the apical sources appearing successful SERPs. Reddit information is present being straight fed to Google; a wide awesome that Reddit contented volition soon look much successful Google SERPs. Google apt would not person made specified an concern if this wasn’t the case.
Anyway, who bash you deliberation is adjacent successful enactment for this information mining fair? Maybe Quora? Grab your spot and proceed watching with us!
Anna Postol is simply a contented marketer astatine SE Ranking, wherever she finds joyousness successful creating contented for SEO, integer marketing, and societal media. Her absorption is connected penning accurate, easy-to-digest, informative pieces that crook analyzable topics into engaging narratives that resonate with readers. Outside of work, she enjoys stretching exercises, workouts, readying her adjacent question adventure, and spending clip with her beloved cat-daughter.
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