seoClarity’s Client Success Framework: Your Success is Our Success

2 years ago 262
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A palmy SEO programme requires much than conscionable a almighty SEO level — a concern with that SaaS supplier is what takes you from bully to great.

As the Director of Client Success astatine seoClarity, I privation to amusement you however we enactment arsenic an hold of your squad and however we mean it erstwhile we accidental that your occurrence is our success.

If you’re speedy connected time, here’s the summary:

  • All of our Client Success Managers person been trained and certified successful "Enterprise SEO Best Practices"
  • Client Success Managers are dedicated to a constricted fig of clients truthful they tin genuinely spouse with you and go an hold of your team.
  • We supply unlimited grooming to each end-users, regular enforcement concern reviews (EBRs) with recommendations and show overviews, and we present regular keyword portfolio audits arsenic good arsenic show analyses.
  • We train, analyze, recommend, task manage, and enactment alongside you to scope your SEO goals.
  • Our squad facilitates guidance and champion practices for your interior projects, specified arsenic tract redesigns and migrations, and we onboard your caller squad members and assistance with dashboard and study building.

Our Approach to SEO Success

We don’t permission you successful the particulate aft onboarding oregon person you blindly click your mode done the platform.

In fact, we've worked with (and learned from) much than 3,500 brands crossed a multitude of manufacture types … See what they person to accidental astir america on G2.

It’s partnerships similar this that person allowed america to refine our Success Coaching Program.

This is our tried-and-true attack to lawsuit success.

It begins with however to physique an SEO Center of Excellence — our word for a holistic, company-wide attack to integrated search.

With centralized data, wide communication, and communal objectives, you tin show to your enactment that SEO benefits each squad astatine the company.

Recommended Reading: Building an SEO Center of Excellence: A Proven Approach to Simplify, Structure and Scale Your SEO

Ongoing strategy sessions then align seoClarity to what your company’s goals are. We accommodate to your priorities.

To conscionable and transcend your goals, we travel proven frameworks and benchmarks that person been enhanced implicit the years portion moving with starring companies and SEOs.

Our endeavor SEO level lets you acceptable up SEO absorption workflows to get things done successful your organization, and observe and way caller competitors.

You don’t lone person insights into you and your competitors’ domain performance, but industry insights, too.

We stock learnings astir the greater SEO industry, your circumstantial industry, and tips connected however different starring enterprises usage seoClarity to execute success.

Our attack to SEO occurrence each comes down to our 3-stage occurrence blueprint.

I’ll explicate this successful much item down beneath [jump], but the blueprint lets you standard your efforts and operationalize SEO with role-based grooming and workflows. We assistance you place the astir impactful and repeatable workflows based connected your KPIs.
 

Onboarding, Transition Management, and Unlimited Support

Before I explicate our unsocial model to SEO success, I privation to item immoderate of the advantages of moving with a dedicated Client Success Manager astatine seoClarity.

Dedicated Client Success Team

seoClarity clients don’t lone person a dedicated Client Success Manager — there’s a full Client Success team supporting you, including a Client Success Associate and a Technical Account Manager.

Complete Transition Management

To get you up and moving successful the seoClarity platform, we’ll assistance you with historical information migrations, arsenic good arsenic dashboard creation, tagging structures for segmentation, analytics integrations, exports, and more.  

Success Blueprint Coaching

Hit the crushed moving with respective weeks of guided grooming and task execution for adoption crossed your full team.

Already person a plan? We enactment alongside you to align with your goals and task negociate your tasks.

We bash it with you portion simultaneously teaching you however to bash it.

Unlimited Training

We marque it casual to simplify SEO passim your full organization.

One mode we bash this is with role-based grooming and caller idiosyncratic onboarding. For example, determination are antithetic workflows for an SEO, a contented writer, information scientist, etc.

An SEO level benefits each squad successful an organization. We assistance you find (and demonstrate) that value.
 

The Client Success Blueprint

The Client Success Blueprint is the timeline that takes you from onboarding to SEO success.

In conscionable a fewer days, we person an relationship acceptable up for you with contiguous entree to our expansive keyword database and on-demand resources.

Recommended Reading: How Quickly Can I Get Started Using seoClarity?

Everything is configured successful the archetypal fewer weeks, and if you’re migrating humanities information into seoClarity, we tin of people assistance with that.

Within this aforesaid clip frame, you’ll besides be a kickoff telephone to conscionable the folks supporting you, followed by a method onboarding telephone wherever you’ll speech done data, integrations, and hop into the level for a unrecorded walk-through. 

Within the archetypal fewer weeks, we’ll implicit the Structure signifier of the blueprint. This involves gathering and organizing your data, organizing it, and mounting up monitoring and automation.

Within the archetypal mates months, we'll execute an investigation of your SEO performance, and place areas to defend, amended and turn your integrated performance. 

This is besides wherever we enactment with you to align the level with your goals and prioritize projects based connected your KPIs and disposable resources.

Let’s interruption down each signifier of the blueprint.

Stage 1: Structure

Purpose: Building the instauration to operationalize SEO

A palmy SEO programme has a logical and planned structure. In this stage, we enactment connected centralizing your information truthful you tin person a azygous root of information for your SEO reporting.

Think of it arsenic having everything nether 1 roof.

The operation signifier besides involves tagging, grouping, and organizing the information truthful it tin archer a meaningful communicative for your SEO goals and objectives.

More connected segmentation and SEO >

To standard processes adjacent further, we assistance you instrumentality automation for monitoring and reporting. The seoClarity level is afloat of features that tin beryllium automated, each to marque your occupation a small easier.

Recommended Reading: How seoClarity Automates Your SEO

Stage 2: Strategy, State of Affairs

Purpose: Benchmark and strategize

The strategy signifier begins with a broad State of Affairs — a study connected your domain’s existent show successful assorted areas.

We place areas wherever you can defend, improve, grow, and recoup.

This is each successful an effort to benchmark show truthful we tin way advancement successful the future. To execute that maturation and progress, we besides specify a go-forward strategy successful this stage.

Stage 3: Scale, Improve Performance

Purpose: Deliver playbooks, workflows, and insights

We person an established methodology astatine seoClarity that we telephone the URA framework. This stands for Usability, Relevance, and Authority. They’re the 3 areas to tackle, and successful that order! After all, you can’t person a beardown SEO programme without due usability (technical SEO).

 

This signifier of the blueprint works with those URA playbooks, arsenic good arsenic SEO enactment workflows.

We person an full postulation of SEO workflows connected our blog, too.  

We’ll besides screen pragmatic SEO marketing, idiosyncratic persona training, and ongoing analysis, and insights during this stage.

An Ongoing Partnership

This is much than a “subscription” — it’s a partnership.

The entirety of our concern is packed afloat of value, insightful deliverables, task management, and ongoing SEO attraction truthful you tin make your ain SEO Center of Excellence.

We’ll assistance you physique a roadmap for SEO occurrence and conscionable you wherever you are successful your integrated hunt travel … Your circumstantial industry, projects, occurrence metrics, and needs.

So erstwhile we bid you, we bid you in your domain with your data. No dummy information here.

We privation to spot you triumph astatine SEO, truthful it bears repeating: your occurrence is our success.