Nutrimuscle: Scaling spend and growing ROAS through better measurement

1 month ago 32
ARTICLE AD BOX

Author

Date published March 12, 2024

Categories

Snapchat driving walk maturation astatine higher efficiency

Nutrimuscle is a fast-growing sports supplement marque that started utilizing Fospha successful June 2023. Their extremity was to turn by expanding conversions and efficaciously allocating spend, but similar galore businesses, 1 of the superior challenges they faced was the inability to way cardinal metrics (i.e. Cost of Acquiring Customers) and deficiency of transparency into run performance.

Nutrimuscle wanted to recognize wherever to allocate spend, and which channels would beryllium astir effectual for expanding scope and conversions. Last click and advertisement level measurement wasn’t enough- this is wherever they turned to Fospha.