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What Is a Local Business Listing Directory?
A section concern listing directory (also known arsenic a “local concern directory”) is immoderate website that lists businesses based connected their location.
A listing usually contains NAP (name, address, telephone number) information, a basal description, a nexus to the business's website, and lawsuit reviews.
Like this:
Benefits of Local Business Listings
A section listing (also called a local citation) is immoderate online notation of a company’s NAP information. And listing this accusation connected assorted online directories is called citation building.
Getting citations from authoritative websites is an important portion of section SEO.
Why?
Here are conscionable immoderate of the benefits of having concern listings connected applicable concern directories:
- Your concern is easier to find
- Search engines recognize your concern better
- You get much marque consciousness and exposure
- You whitethorn pull much customers with affirmative reviews
Tip: Read our beginner’s usher to section SEO to larn more.
How to Submit Your Business to Local Business Directories
When it comes to submitting your concern to section listing directories, you person 2 options.
You tin bash it manually—we supply a database of 30 fashionable section concern directories below.
Or you tin usage atool similar Semrush’s Listing Management to automate the process and prevention tons of time.
The champion mode to commencement is to get a free Local Visibility Report.
Enter the sanction of your company. (If determination are aggregate locations, beryllium definite to click the close address.) Then click the orangish hunt icon:
The instrumentality volition scan the beingness of your concern crossed the large directories and supply a study with the pursuing information:
- Your wide “Online Presence” people (which shows however disposable your concern is online)
- Number of recovered listings
- Number of listings you should hole oregon update
- Average rating
- Total fig of reviews
It volition look similar this:
Below that, you'll besides spot a database of missed opportunities:
The Listing Management tool gives you afloat power implicit your listings successful 1 dashboard.
Here are the price points:
- Local citation scan (free): Audit 5 locations per day, spot your presumption successful lone the apical directories, and cheque your mean standing for reviews
- Basic Location ($20/month per location): Distribute concern accusation to 70+ listings, suppress duplicate listings, consult idiosyncratic suggestions, way section rankings, negociate reviews, and optimize for dependable search
- Premium Location ($40/month per location): In summation to accessing the Basic Location features, you tin way your positions successful Google Maps astatine a hyperlocal level with the Heatmap feature, respond to reviews straight from the tool, and analyse the sentiment of your reviews
To commencement maintaining your concern information, spell to the “Locations” tab successful the Listing Management tool. Then, prime your location.
Here, you tin edit basal accusation astir your business:
After you update your NAP information, the Listing Management instrumentality volition propulsion the changes to each connected directories.
The instrumentality volition pass you astir the presumption of your submissions. And immoderate imaginable issues oregon duplicate listings.
You tin besides reappraisal and negociate each your listings successful the database of directories below.
If you opt for a Premium Location, way your hyperlocal rankings with the ocular Heatmap.
And analyse your reviews (and their sentiment) and respond to them straight from the tool.
To larn much astir these features, cheque retired our guide to the Listing Management tool.
Best Local Business Listing Directories
Here's a database of the champion section concern listing directories that let you to taxable your concern listing online.
While it’s quicker and easier to usage a local citation tool, you tin manually taxable your concern to antithetic directories if you choose. Keep successful caput that you’ll request to repetition the process for each directory.We besides supply 2 metrics that volition assistance you prioritize the submissions:
- Authority Score: A measurement of a domain's wide authorization connected a standard from 1 to 100
- Organic Search Traffic: Average planetary monthly postulation from Google's integrated (unpaid) hunt results
Start with directories with higher authorization scores and much integrated traffic. These sites are mostly much trustworthy and pull much users.
Note: The information comes from Semrush's Domain Overview instrumentality and was close arsenic of January 2024.
1. Google Business Profile
- Authority Score: 100
- Organic Search Traffic: 3.2B
Google Business Profile (formerly known arsenic Google My Business) is, acknowledgment to Google's popularity, the astir important section listing directory by far.
It’s a escaped instrumentality that enables you to negociate however your concern appears crossed Google products similar Google Search and Google Maps.
For example, this is what Olive Garden’s section concern listing looks similar connected Google Maps:
Your Google Business Profile displays concern address, concern hours, concern category, and reviews. So marque definite it’s up to date.
Read our guide to Google Business Profile to larn however to acceptable it up to boost your section SEO.
2. Facebook
- Authority Score: 100
- Organic Search Traffic: 3.3B
Facebook is different fashionable spot to support your business’s section listing.
Creating a Facebook Business Page is free. This leafage acts arsenic a microsite for your institution and gives you a greater quality to interact with customers.
3. Instagram
- Authority Score: 100
- Organic Search Traffic: 3.1B
Instagram is simply a fashionable societal media tract wherever you tin make a illustration for your section business. And stock NAP information, your website URL, and different important details.
Instagram is free. And tin assistance you summation visibility and scope customers better.
4. LinkedIn
- Authority Score: 100
- Organic Search Traffic: 731.5M
LinkedIn is the biggest societal media level for concern professionals. A escaped LinkedIn Company Page tin beryllium a large root of leads and concern opportunities.
More than conscionable a hiring tool, LinkedIn allows concern owners to place concern prospects with applicable interests. And interaction these “warm” leads alternatively of making acold calls.
5. Apple Maps
- Authority Score: 100
- Organic Search Traffic: 534K
While not arsenic fashionable arsenic Google Maps, Apple Maps inactive attracts millions of users a period and is the default GPS app connected iOS devices.
Local businesses tin make oregon assertion their Apple Maps listing for escaped to guarantee their NAP details are accurate.
6. Tripadvisor
- Authority Score: 100
- Organic Search Traffic: 207.7M
If you’re successful the hospitality sector, your business’s section listing should beryllium connected Tripadvisor. A listing connected the world’s largest question level means you tin scope millions of travelers who usage the tract each month.
Add oregon assertion your hotel, restaurant, vacation rental, oregon akin business for free.
7. Yelp
- Authority Score: 100
- Organic Search Traffic: 120.3M
Yelp is 1 of the astir fashionable sites for reviews and recommendations of section businesses. If you haven’t done so, assertion oregon update your Yelp section concern listing.
8. Foursquare
- Authority Score: 82
- Organic Search Traffic: 16.8M
The determination find app Foursquare is simply a fashionable prime for uncovering adjacent businesses. Claim your listing for free.
9. Houzz
- Authority Score: 73
- Organic Search Traffic: 4M
A fashionable assemblage for location renovation and design, Houzz is 1 of the champion places for uncovering interior designers, decorators, and landscapers.
10. Better Business Bureau
- Authority Score: 79
- Organic Search Traffic: 7.9M
The Better Business Bureau (BBB) is simply a directory that helps consumers find reliable businesses. Creating a listing is free, but accreditation comes with a fee.
11. The Yellow Pages
- Authority Score: 75
- Organic Search Traffic: 9M
The Yellow Pages, the archetypal printed tiny concern directory, is inactive going beardown online.
12. Angi
- Authority Score: 71
- Organic Search Traffic: 6M
Many households trust connected Angi (formerly known arsenic Angie's List) for reviews and ratings of location services similar roofing, plumbing, and heating. The tract has much than 700 work categories.
13. FindLaw
- Authority Score: 70
- Organic Search Traffic: 3.3M
FindLaw is location to the largest online directory of attorneys. It’s perfect for uncovering ineligible professionals successful your area.
Users tin hunt wrong categories similar employment law, household law, transgression law, etc.
14. HomeAdvisor
- Authority Score: 59
- Organic Search Traffic: 973.9K
One of the starring sites for uncovering tradespeople, HomeAdvisor is simply a suitable directory for location repair and location betterment businesses.
15. The Business Journals
- Authority Score: 66
- Organic Search Traffic: 1.4M
The Business Journals media level features section concern quality from implicit 40 U.S. cities and has its ain online concern directory.
16. Dun & Bradstreet
- Authority Score: 55
- Organic Search Traffic: 3.1M
Dun & Bradstreet operates a business directory for nationalist and backstage section companies worldwide.
17. Nextdoor
- Authority Score: 71
- Organic Search Traffic: 3M
Local businesses tin assertion their escaped listing connected Nextdoor—a hyperlocal societal web for neighborhoods.
The main item is that businesses tin link and pass with residents who unrecorded successful their work areas.
18. Thumbtack
- Authority Score: 67
- Organic Search Traffic: 1.9M
Thumbtack is simply a directory that specializes successful location services. It includes categories similar location improvement, fiscal and ineligible services, and lawsuit planning.
19. Healthgrades
- Authority Score: 72
- Organic Search Traffic: 3.7M
Healthgrades is the apical healthcare reappraisal tract with accusation connected implicit 3 cardinal U.S. doctors, hospitals, and healthcare providers.
Users hunt by doc name, specialties, conditions, and/or procedures.
20. Local Chamber of Commerce
- Authority Score: Various
- Organic Search Traffic: Various
Join your section enclosure of commerce to web with different concern owners. Each enclosure includes section listings successful their rank directory. However, it’s not escaped to join.
Here's a database of section chambers successful the U.S. Find the yearly rank interest connected your section chamber’s website.
21. Superpages
- Authority Score: 53
- Organic Search Traffic: 368K
A long-running and authoritative directory, Superpages offers escaped concern listings for businesses of astir immoderate category.
22. ShowMeLocal.com
- Authority Score: 42
- Organic Search Traffic: 58.5K
ShowMeLocal.com is an planetary directory that helps section businesses get their interaction accusation online rapidly and easily.
23. Bing Places for Business
- Authority Score: 52
- Organic Search Traffic: 254.9K
Bing Places for Business is its ain mentation of Google Business Profile.
Claiming a escaped listing connected America’s 2nd astir fashionable hunt motor means you tin support concern accusation connected Bing’s hunt results and Bing Maps.
24. Alignable
- Authority Score: 39
- Organic Search Traffic: 109.8K
Alignable is simply a level wherever tiny concern owners tin link and make referrals.
25. Local.com
- Authority Score: 44
- Organic Search Traffic: 19K
Local.com is an online concern and work listing directory that allows you to taxable your concern accusation for free.
26. Hubbiz
- Authority Score: 43
- Organic Search Traffic: 61.3K
Local hunt and find assemblage Hubbiz is different escaped U.S. concern directory.
27. B2B Yellow Pages
- Authority Score: 27
- Organic Search Traffic: 3.6K
One of the oldest business-to-business (B2B) directories, B2B Yellow Pages has implicit 18 cardinal section institution listings.
28. MerchantCircle
- Authority Score: 35
- Organic Search Traffic: 10.3K
MerchantCircle is simply a societal web for section concern owners, with 2 cardinal merchants listed nationwide. List your business, respond to reviews, and chat with different concern owners.
It offers escaped and paid options for a section concern listing.
29. Hotfrog
- Authority Score: 35
- Organic Search Traffic: 5.9K
Hotfrog is simply a level wherever users tin hunt for section businesses by keyword and location.
30. CitySquares
- Authority Score: 32
- Organic Search Traffic: 4K
CitySquares is simply a vicinity directory that brings online vulnerability to section businesses similar restaurants, shops, and hairdressers.
Monitor Your Local Listings with Semrush
We anticipation this database has helped you place the astir important concern directories, reappraisal platforms, and online mapping services for your business.
So, if you're going to database your concern manually, it's clip to get started!
Alternatively, Semrush’s Listing Management instrumentality makes it casual to negociate listings crossed aggregate platforms, respond to Google reviews, and spot however your listings perform.
Try it retired contiguous to automate citation building.
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