Google Data Studio reporting: Nine features your clients will dig

1 year ago 72
ARTICLE AD BOX

Google Data Studio reporting Nine features your clients volition  dig

30-second summary:

  • Clients and elder absorption privation insights and not data
  • As SEOs and integer marketers we walk hours swimming successful information but however bash you get astute astir your reporting?
  • Alex Medaward helps you usage Google Data Studio features to alteration boring and confusing information into meaningful, presentable, and interactive reports your clients volition love

Google Data Studio is simply a almighty and versatile reporting instrumentality that tin beryllium utilized to make insightful and visually appealing reports for your clients.

The “old school” mode of reporting and sharing analytics with clients typically entails the agelong and tedious process of manually downloading analytics and hunt data, past filtering and formatting the information successful a spreadsheet, creating visuals from scratch, and typing retired insights.

A fewer hours later, you person a clump of information that you past person to marque presentable and easy-to-understand for clients.

With Google Data Studio, you tin easy create reports that are visually appealing and casual to understand.

You tin adjacent lucifer each your colors and fonts to springiness your reports a much polished look.

Google Data Studio reports and dashboard

It’s casual to see, whether you’re an bureau oregon freelancer, that the aged mode of reporting is not lone time-consuming, but it’s besides prone to other disorder and questions from clients.

So overmuch so, that you whitethorn adjacent bounds reporting altogether to apical clients oregon retainers supra a definite threshold.

Google Data Studio offers a overmuch easier and faster mode to make and adjacent automate reports.

With Google Data Studio, you person a escaped and versatile dashboard to alteration boring and confusing information into meaningful, presentable, and interactive reports your clients volition love.

With Google Data Studio, you tin easy make reports that are visually appealing and casual to understand. You tin adjacent lucifer each your colors and fonts to springiness your reports a much polished look.

This way, you tin walk much clip connected strategy and analysis, and little clip connected information crunching.

1. Report connected astir anything

First and foremost, google information workplace allows you to link to a assortment of data sources, including google sheets, google analytics, and google ads.

Focusing connected google analytics data, Google Data Studio gives you the quality to study connected astir thing you tin deliberation of from your client’s website.

This includes website traffic, conversions, ecommerce transactions, and adjacent customized events.

The possibilities are endless!

Featured Google and spouse connectors

  • Google Ads
  • Google Analytics
  • Google Search Console
  • Youtube Analytics
  • Facebook Ads
  • Google Trends
  • TikTok
  • SEMRush
  • Mailchimp
  • DCM (Campaign Manager 360)
  • SA360
  • DV 360 (Display and Video)
  • And 600+ more

2) Add customized graphs and charts that impress

Another large diagnostic of google information workplace is the quality to make custom graphs and charts.

This tin beryllium highly adjuvant successful conveying analyzable accusation successful an easy-to-understand ocular format.

Your clients are definite to admit being capable to spot the information that they attraction astir about presented successful a visually appealing way.

Create interactive and filterable reports

Another large diagnostic of google information workplace is the quality to make interactive and filterable reports.

This means that your clients tin easy filter the information that they privation to spot and interact with the reports successful a mode that makes consciousness for them.

This is simply a immense measurement up from accepted reporting!

3) Seamlessly stock and power access

Gone are the days of having to nonstop ample and unwieldy Excel files backmost and distant betwixt you and your clients.

With google information studio, you tin easy stock reports with your clients successful conscionable a fewer clicks. You tin besides bounds what information your clients person entree to, truthful that they lone spot the accusation that is applicable to them.

Google information workplace offers a assortment of ways to stock reports with your clients.

Reports tin beryllium easy exported arsenic PDFs, images, oregon they tin beryllium shared straight done google drive. This makes it casual for your clients to entree their reports from anywhere, astatine immoderate time.

Seamless entree  and conrtol to website data

With conscionable a fewer clicks, you tin stock your reports with anyone, privately, oregon done a link, without having to interest astir ample record sizes oregon compatibility issues.

Need to springiness idiosyncratic edit access? No problem.

Google Data Studio makes it casual to adhd and region users from your reports.

Extracting idiosyncratic    reports successful  Google Data Studio

Don’t sweat the terms – it’s free!

One of the champion things astir google information workplace is that it’s escaped to use!

Your clients won’t beryllium billed to entree their reports, nary substance however often they presumption oregon download them.

This makes google information workplace an highly cost-effective solution for study instauration and sharing.

4. Utilize done-for-you templates

Google information workplace offers a assortment of templates that you tin usage to make your reports.

These templates are large for getting started, oregon for creating reports successful a hurry.

All you request to bash is prime the template that you privation to usage and past customize it to lucifer your needs. It’s truly that simple.

There are presently implicit 100 templates available, with much being added each the time.

Whether you’re looking for a elemental study template oregon thing much complex, google information workplace has you covered.

Templates include:

5. Add customized branding for you (and your clients)

One of the champion things astir google information workplace is that you tin easy adhd your ain branding to your reports.

This is simply a large mode to marque your reports basal retired and to amusement your clients that you’re superior astir your business.

With google information studio, you tin easy adhd your ain logo, colour scheme, and adjacent customized fonts. This makes it casual to make reports that are genuinely unsocial and that bespeak your brand.

Easy to marque  and customize for your clients - Google Data Studio

6. Answer questions up of clip with built-in insights

It’s not ever imaginable to beryllium disposable to reply your clients’ questions 24/hours a day. But with google information studio, you tin be!

Google Data Studio offers the quality to adhd built-in insights to your reports.

Worried astir your clients not knowing something?

With google information studio, you tin adhd substance oregon video annotations to your reports. This is simply a large mode to explicate analyzable concepts, oregon to supply further accusation that mightiness beryllium adjuvant to your clients.

7. Make your reports basal retired with almighty cross-channel comparisons

Get the full representation with a 360-degree view!

Google information workplace gives you the quality to spot each of your information successful 1 place.

This is simply a large mode to get a implicit representation of your business, and to place immoderate imaginable areas of improvement.

Easily link to aggregate sources of data, including google ads, google analytics, google hunt console, facebook, and more.

You tin past usage this information to make reports that amusement however your concern is performing crossed each channels.

This is simply a large mode to place immoderate areas of improvement, and to marque definite that your clients are getting the astir retired of their data.

8. Save clip by automating your reporting process

Emails, texts, and societal media posts tin beryllium a large mode to support your clients up-to-date connected your business. But what if determination was an easier way?

You tin easy automate and docket reports.

This is simply a large mode to marque definite that your clients ever person the astir up-to-date stats.

Embed connected your website

Google information workplace makes it casual to make reports that tin beryllium embedded connected your website.

There are a fig of reasons wherefore embedding a google information workplace study connected your website tin beryllium beneficial for your clients.

First, it tin assistance to summation transparency and trust.

By displaying reports connected your website, you’re giving your clients casual entree to each of the information they request successful 1 spot nether your marque name.

Second, assuming your lawsuit is sharing your study with applicable stakeholders, they volition beryllium sharing your website nexus alternatively of a Google link.

This tin successful turn, improve traffic to your website and summation the likelihood that they volition return.

9. Get important feedback from your clients

Additionally, by embedding a Google signifier survey url astatine the extremity of your google information workplace report, you tin stitchery important feedback from your clients.

This tin assistance you to place immoderate areas of betterment and guarantee that you’re providing the champion imaginable work to your clients.

Embedding reports and forms connected  your site

Final thoughts

This is simply a almighty reporting instrumentality that tin beryllium utilized to make stunning reports for your clients.

By taking vantage of the features and tips listed above, you tin make reports that are genuinely unsocial and that volition impressment your clients.


Alex Medawar is Senior Media Manager astatine Performics and creator of Alex Medawar.comAs a seasoned integer media expert, Alex Medawar focuses connected B2B paid hunt run absorption and strategy for planetary brands successful the tech space. Utilizing a data-driven approach, Alex believes that some tiny businesses and ample enterprises alike tin talk to their assemblage and thrust results wrong the integer media landscape.

Subscribe to the Search Engine Watch newsletter for insights connected SEO, the hunt landscape, hunt marketing, integer marketing, leadership, podcasts, and more.

Join the speech with america on LinkedIn and Twitter.