Google Clarifies Vacation Rental Structured Data via @sejournal, @martinibuster

1 week ago 16
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Google’s structured information documentation for abrogation rentals was precocious updated to necessitate much circumstantial information successful a alteration that is much of a clarification than it is simply a alteration successful requirements. This alteration was made without immoderate ceremonial announcement oregon notation successful the developer pages changelog.

Vacation Rentals Structured Data

These circumstantial structured information types makes abrogation rental accusation eligible for affluent results that are circumstantial to these kinds of rentals. However it’s not disposable to each websites. Vacation rental owners are required to beryllium connected to a Google Technical Account Manager and person entree to the Google Hotel Center platform.

VacationRental Structured Data Type Definitions

The superior changes were made to the structured information spot benignant definitions wherever Google defines what the required and recommended spot types are.

The changes to the documentation is successful the conception governing the Recommended properties and represents a clarification of the recommendations alternatively than a alteration successful what Google requires.

The superior changes were made to the structured information benignant definitions wherever Google defines what the required and recommended spot types are.

The changes to the documentation is successful the conception governing the Recommended properties and represents a clarification of the recommendations alternatively than a alteration successful what Google requires.

Address Schema.org property

This is simply a subtle alteration but it’s important due to the fact that it present represents a proposal that requires much precise data.

This is what was recommended before:

“streetAddress”: “1600 Amphitheatre Pkwy.”

This is what it present recommends:

“streetAddress”: “1600 Amphitheatre Pkwy, Unit 6E”

Address Property Change Description

The astir important alteration is to the statement of what the “address” spot is, becoming much descriptive and precise astir what is recommended.

The statement earlier the change:

PostalAddress
Information astir the thoroughfare code of the listing. Include each properties that use to your country.

The statement aft the change:

PostalAddress
The full, carnal determination of the abrogation rental.
Provide the thoroughfare address, city, authorities oregon region, and postal codification for the abrogation rental. If applicable, supply the portion oregon flat number.
Note that P.O. boxes oregon different mailing-only addresses are not considered full, carnal addresses.

This is repeated successful the conception for address.streetAddress property

This is what it recommended before:

address.streetAddress Text
The afloat thoroughfare code of your abrogation listing.

And this is what it recommends now:

address.streetAddress Text
The afloat thoroughfare code of your abrogation listing, including the portion oregon flat fig if applicable.

Clarification And Not A Change

Although these updates don’t correspond a alteration successful Google’s guidance they are nevertheless important due to the fact that they connection clearer guidance with little ambiguity arsenic to what is recommended.

Read the updated structured information guidance:

Vacation rental (VacationRental) structured data

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