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GA4 Frequently Asked Questions
There’s a batch changing with Google Analytics close now. It tin beryllium overwhelming, but beneath is simply a database of the astir predominant questions that we person received.
What is GA4?
GA4 is the caller mentation of Google Analytics.
GA4 was released successful 2020 with the sanction of App + Web. Since past Google has discontinue making improvements to Universal Analytics and has devoted each of their effort to getting GA4 up and running.
How large is this update?
This update is overmuch bigger than the updates that Google has been releasing implicit the past 10-15 years. This is simply a paradigm shift for Google. It volition necessitate important readying and a caller implementation. This update is not thing to place oregon rush.
What are the biggest changes coming with GA4?
There are truthful galore changes coming with GA4. We won’t beryllium capable to database them each successful this FAQ guide, but beneath is simply a database of the astir notable changes:
- GA4 is event-based alternatively of session-based similar Universal Analytics. The thought of a league arsenic we cognize it has much oregon little disappeared with GA4. Now everything from the commencement of a league to a pageview volition beryllium considered events.
- Event category, actions, and labels are present “event parameters”. Now you volition sanction the lawsuit and volition beryllium capable to walk information astir the lawsuit done arsenic parameters. You are allowed 25 antithetic parameters per lawsuit connected the escaped mentation of Google Analytics and 100 connected New GA360.
- There are nary much views successful GA4. Google has released the quality to make customized reports that tin beryllium added to the left-hand navigation to marque uncovering this information easier for users successful the interface.
What different changes should beryllium expected successful GA4?
Aside from the astir notable changes above, determination are galore others — including but not constricted to:
- The interface looks overmuch different
- Google’s instrumentality learning and information modeling plays a overmuch larger role
- Some metrics are being replaced (e.g. bounce rate)
It’s harmless to accidental everything is changing and you should expect determination to beryllium a learning curve for you and your team. Which is wherefore getting started sooner vs aboriginal is going to beryllium the champion attack for a palmy migration to GA4.
Do I person to migrate versions?
Yes, you volition person to migrate from Universal Analytics to GA4.
Google announced that each modular Universal Analytics properties volition halt collecting information arsenic of July 1, 2023 and each 360 level Universal Analytics properties volition halt collecting information arsenic of October 1, 2023.
Can I tally GA4 successful parallel with Universal Analytics?
Yes! We would powerfully urge doing this.
We urge utilizing Universal Analytics arsenic your main reporting level portion you are collecting humanities information and getting acquainted with GA4. Then erstwhile you person capable information collected, you tin implicit a afloat migration.
Will I inactive beryllium capable to spot my humanities data?
You volition beryllium capable to spot your humanities information successful your Universal properties for astatine slightest 6 months aft the deprecation date.
After that grace period, your humanities information volition no longer beryllium accessible successful the Google Analytics interface.
How bash I migrate to GA4?
Migrating to GA4 is simply a large clip to reevaluate your existent implementation program and truly place what is moving for you and what information you could bash without. Below is simply a database of things that you should see during the migration.
- Create a marque caller GA4 property, (remember: it volition not person humanities data). We highly urge this archetypal to get information flowing successful arsenic soon arsenic imaginable adjacent if it is conscionable postulation related data.
- Now that views volition nary longer beryllium available, your account operation volition request to beryllium re-considered for GA4.
- Renaming and/or restructuring your existent lawsuit tracking to adhere to the caller lawsuit paramater structure successful GA4.
- Because the interface volition look different, you volition apt request time to set and/or bid squad members to get them comfy with pulling the information they are present successful Universal Analytics.
Will Google beryllium releasing further features?
Google volition proceed to merchandise caller features arsenic the twelvemonth progresses. As much features are released, Seer volition proceed to adhd contented to our blog to screen the latest changes. Check it retired and subscribe here.
What is Seer doing to hole for GA4?
Seer has respective offerings available, and works to customize each of our offerings to acceptable our client’s needs.
We person a starter bundle that is designed to supply organizations with a beardown instauration for GA4. This is large for organizations that privation to bash the bulk of the enactment internally, but aren’t definite wherever to start.
We besides connection a parity bundle wherever we strategically measure existent tracking and then acceptable up tracking to reflector (as intimately arsenic possible) what is presently acceptable up successful Universal GA. This besides comes with a grooming accidental truthful you recognize the afloat implementation. This enactment is perfect for those that don’t person the bandwidth to bash it internally oregon are not assured with the level conscionable yet.
If you’re looking for a spouse to tackle the migration, reach out and we volition enactment with you to travel up with a program that works for your organization.
New GA360 Frequently Asked Questions
New GA360 is the endeavor mentation of GA4.
What is the quality betwixt GA4 and New GA360?
GA4 is the caller mentation of Google Analytics. There are 2 flavors – modular (free) oregon the endeavor (paid) mentation of GA4. New GA360 is the enterprise-level of GA4. You wage for New GA360 and that is what allows you to person beneath features:
- Higher sampling limits successful explorations and the BigQuery export
- Additional lawsuit parameters
- Sub properties and rollup properties
- Additional customized dimensions and metrics
- Longer information retention successful the interface
What does this mean for my adjacent GA360 renewal?
Unfortunately determination isn’t a hard and accelerated reply to this question. How you should attack your adjacent renewal play depends connected respective factors. To larn much astir your options, docket clip to speech with your relationship squad to measure what is close for your organization.
If you aren’t presently moving with Seer, contact us to larn much astir however we enactment with our GA360 clients to guarantee this migration is arsenic seamless arsenic possible.
Will this interaction the terms I’m presently paying?
Yes, the pricing operation volition change. Instead of paying per hit, you volition wage per event.
However, it is hard for america to estimation however galore events you volition nonstop to the GA4 spot without having a GA4 spot setup and moving successful parallel.
You volition apt person much events than hits, but that does not needfully mean that you volition wage much for New GA360. For galore clients, we’ve seen this trim the wide outgo of the endeavor tool.
Can I trial retired New GA360?
If you are presently paying for GA360, you tin opt into a beta mentation of New GA360 for nary further charge. Ask your reseller to opt you in.
We would urge that everyone bash this truthful you person the quality to adhd much customized dimensions, lawsuit parameters, etc. arsenic you are implementing GA4.
More GA4 Questions?
This is conscionable a fewer of the questions that clients person been asking. This is simply a caller level for everyone and we are learning together.
If you’re a existent client, scope retired to your relationship manager for much information. If not, and you’re funny successful partnering with Seer to enactment your power to GA4, contact us!
Additional Resources
- Learn More: When UA Will Officially Stop Collecting Data
- Learn More: 4 Reasons to Consider New GA360
- Get Started: How to Set Up GA4 Web Tracking
- What’s New: GA4 Expanded Default Channel Groupings
- What’s New: GA4 New Advertising Report Features
- What’s Changing: Bounce Rate No Longer Exists successful GA4
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