Free Website Audit Checklist

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Have a feeling your website needs an audit but don’t cognize however to spell astir it? Trying to triumph caller clients for your bureau with a website audit?

Check retired our website audit checklist to observe the captious issues you need to fix.

We’ve chopped retired the fluff and pinpointed important issues that are not lone worthy fixing but besides determination the needle for SEO and idiosyncratic experience.

Download the website audit checklist

Website audit checklist successful  Google Sheets

Why you should usage our checklist

There are hundreds of imaginable factors to look astatine erstwhile auditing a website. Our website audit checklist doesn’t screen each of these things. Instead, it allows you to chopped done the sound and absorption 80% of your clip connected fixing the 20% of things that matter.

It’s also:

  • Easy to travel (each measurement has wide instructions).
  • Easy to outsource (just nonstop it to an employee, freelancer, or VA).
  • Interactive (check each point disconnected the checklist arsenic you go).

DOING A WEBSITE AUDIT FOR A POTENTIAL NEW CLIENT?

A website audit is simply a large mode to merchantability selling and web plan services by helping clients hole large issues. However, it tin besides beryllium overwhelming for regular concern owners to digest.

Instead of sending clients a study with hundreds of method issues they don’t recognize (like each different bureau retired there), absorption connected the ones that some determination the needle and the concern proprietor cares about.

It’s overmuch easier to triumph caller concern erstwhile you lick these symptom points successful a mode the lawsuit understands and trusts.

What our website audit checklist includes

Our website audit checklist covers 27 captious tract issues crossed 5 wide categories:

  • SEO + performance
  • Content
  • Design + UX
  • Accessibility
  • Data privateness + security

Sidenote.

Yes, determination are hundreds of things you could beryllium looking at. Remember, our extremity with this checklist is to aboveground the astir important ones rapidly truthful you tin get to fixing the issues faster. Finding issues lone gets you truthful far; fixing the ones that substance is what truly moves the needle.

Follow the 3 elemental steps below.

1. Get entree to analytics tools

You volition request entree to immoderate analytics tools similar Google Analytics and Google Search Console. If you’re moving the website audit connected behalf of a client, they volition request to stock entree to these accounts with you.

It’s champion to inquire for support arsenic an “Owner” oregon “Full User” if possible.

2. Crawl your website

Set up a escaped Ahrefs Webmaster Tools (AWT) relationship and crawl your website with Site Audit. (Make definite to tick the “Backlinks” enactment nether “Crawl settings,” arsenic this is important for 1 of the checks successful the checklist).

How to crook   connected  the backlinks enactment    nether  "Crawl settings" successful  Ahrefs' Site Audit

3. Download and travel the checklist

As you implicit each item, cheque it disconnected the list.

How to travel  the website audit checklist

Websites are dynamic and caller issues are bound to popular up implicit time. To enactment connected apical of these (and hole them arsenic soon arsenic they arise), acceptable up regular crawls successful Ahrefs’ Site Explorer.

How to tally  scheduled crawls with Ahrefs' Site Audit

It’s besides worthy mounting up email notifications successful Google Search Console.

Both tools volition alert you astir important issues arsenic they hap truthful you tin hole them good earlier they origin problems affecting SEO and conversions.

If you’ve got immoderate questions, scope retired connected LinkedIn.