Faces Case Study

Within 12 months, we accrued integrated postulation to the website by 334%, from 29,778 sessions successful August 2021 to 116,658 sessions successful August 2022. Improved planetary targeting aided adjacent much awesome results for Arabic landing pages, which grew 629% from 10,826 sessions successful August 2020 to 78,973 sessions successful August 2022.

The SEO run generated AED 5,620,304 successful gross from conscionable AED 154,306 successful bureau fees - this is simply a 3,643% instrumentality connected investment. By August 2022, FACES’ made AED 39.10 for each AED 1 invested successful SEO, a 3,900% ROI.

The FACES website suffered from analyzable infrastructure, which accumulated implicit clip erstwhile aggregate subdomains and technologies got added. Our precedence was to migrate aggregate geographic subdomains to a azygous basal domain with a subfolder operation and consolidate the exertion to a azygous CMS; Salesforce Marketing Cloud.

Our extremity was to simplify crawling and indexation, minimize exertion bloat and fortify ranking signals upon a azygous subdomain. With the subdomain migration completed, we focused connected driving nexus equity to the caller country-language subfolders via interior and outer links.

Our adjacent absorption was enhancing bottom-funnel hunt postulation done improved class leafage UX and contented portion utilizing templates to optimize tens of thousands of merchandise pages astatine scale.

“The maturation we person achieved successful the past 12 months has been phenomenal. Organic traffic, transactions, and gross person accrued massively.”