15 Podcasts to Boost Your SEO Game

2 years ago 104
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I person superior committedness issues erstwhile it comes to podcasts (and books and TV series, for that matter).

That’s due to the fact that I’m a steadfast believer successful being fussy astir what I springiness my clip to. And having tuned successful to assorted SEO podcasts successful the past month, I indispensable accidental 15 of them won my fancy.

From broader discussions connected SEO to much method deep-dives, there’s thing for each benignant of marketer. So perceive closely, and don’t hide to ballot for your favorite.

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1. The Authority Hacker Podcast

Hosts: Gael BretonMark Webster
Topics: SEO, marketing, contented marketing
Frequency: Every 2 weeks 
Website: Authority Hacker
Listen on:
Spotify, Soundcloud, Apple Podcasts, Stitcher 

This well-loved podcast is adjacent parts casual and informative. Gael Breton and Mark Webster marque a convivial pair, and it’s casual to support listening arsenic the hosts sermon each things SEO successful betwixt witty banter.

Having produced implicit 250 episodes now, their quality to support the contented caller impresses us. Apart from covering Google updates, Gael and Mark tackle SEO questions and stock their experiences moving authorization websites and blogs—including however they built and sold 1 of their websites for a six-figure sum.

Here’s different occurrence we recovered interesting, featuring SEO and contented selling advisor Stacey MacNaught.

2.  Search Off the Record

Host: Google’s Search Relations team
Topics: SEO, tech SEO
Frequency: Weekly 
Website: Search Off the Record, Twitter
Listen on: Google Podcasts, Spotify, Stitcher, Apple Podcasts, Search Off the Record

Curious astir the interior workings of Google Search? Search Off the Record takes you down the scenes, with episodes centering connected launches, Google Search Console diagnostic prioritizations, and projects that Google Search teams are moving on.

The show’s perfect for anyone who’s funny astir beingness arsenic a Googler too: The hosts occasionally stock what it’s similar moving for the tech major.

Informative arsenic the podcast whitethorn be, the episodes borderline connected method territory—spanning JavaScript, robots.txt, and Core Web Vitals. To further your learning, transcripts are shared connected the authoritative website.

3. Experts On The Wire

Host: Dan Shure
Topics: SEO, integer marketing
Frequency: Monthly 
Website: Experts On The Wire
Listen: Apple Podcasts, Stitcher

Dan Shure knows however to marque a bully show. Before founding boutique bureau Evolving SEO successful 2010, helium produced TV shows and was a performing musician.

Naturally, helium doesn’t disappoint arsenic the big of Experts On The Wire. The monthly podcast features manufacture practitioners who sermon the tools, tactics, and radical shaping the satellite of hunt marketing—from Backlinko laminitis Brian Dean to entrepreneur Everette Taylor.

Don’t expect regular episodes, though. Dan published conscionable 4 episodes successful 2021 and 7 episodes successful 2020. Still, the podcast makes for enjoyable listening and is perfect for SEOs of each acquisition levels.

4. The Recipe for SEO Success

Host: Kate Toon
Topics: SEO, societal media, contented marketing
Frequency: Every 2 weeks 
Website: The Recipe for SEO Success
Listen on: Spotify, iTunes, Stitcher

Here’s an SEO podcast with a difference: Kate Toon labels each occurrence “newbie” oregon “techie” truthful that you tin easy place those astir suited to your level of knowledge. As a host, she’s astatine erstwhile chirpy and engaging, qualities which marque for casual listening.

Apart from offering succinct tips connected contented selling and website-building, Kate invites SEO experts to stock their recommendations and idiosyncratic experiences connected her show. Past guests see Rand Fishkin, Barry Schwartz, and Bill Slawski—so you’re guaranteed to larn thing caller every time.

5. The Unknown Secrets of Internet Marketing

Hosts: Chris BurresMatt Bertram
Topics: SEO, PPC, societal media, contented marketing, CRO
Frequency: Every 2 weeks 
Website: Best SEO Podcast
Listen on: Spotify, Apple PodcastsSoundcloudPodomatic

Since its founding successful 2009, The Unknown Secrets of Internet Marketing has received much than 3.6 cardinal downloads. So suffice to say, the podcast has a beardown fanbase.

Hosts Chris Burres and Matt Bertram primitively created the podcast to complement their grooming courses connected integer selling bureau EWR Digital, which they besides founded. But erstwhile they realized prime SEO podcasts were fewer and acold between, they sought to capable that gap.

The amusement contiguous has implicit 500 episodes, with caller ones added astir each 2 weeks via a livestream connected YouTube and Facebook.

We similar the breadth and extent of topics covered; deliberation Google algorithm updates to discussions connected endeavor SEO, section SEO, and branded and non-branded traffic. Guests similar Lemuel Park and Matthew Royse have weighed successful too, ensuring each occurrence is kept caller with well-balanced perspectives.

6. SEO 101 Podcast

Hosts: Ross DunnJohn Carcutt
Topics: SEO, paid search
Frequency: Every 3 weeks 
Website: SEO 101
Listen on: Spotify, Apple Podcasts, SoundcloudStitcheriHeartRadio

Despite its name, we reckon SEO 101 Podcast is perfect for marketers of each levels.

The topics covered are mostly little method successful nature—think keyword probe tips and Google halfway updates—but this WMR.FM-run amusement is perfect if you’re looking to revisit the basics oregon physique a amended foundation.

And nary amended hosts to pb the amusement than Ross Dunn and John Carcutt, who’ve been successful the SEO manufacture for implicit 20 years. With Ross’ absorption connected tiny and mean businesses and John’s connected enterprises and ample companies, they each bring unsocial perspectives and a interaction of wit to the table.

Past guests see Moz’s Dr. Pete Meyers and Loren Baker (who’s incidentally co-host of The Search Engine Journal Show!).

The champion spot is each occurrence averages conscionable 30 minutes, making it perfect listening for your adjacent commute oregon workout.

7.  Work in SEO

Host: Isaline Muelhauser
Topics: SEO, tech SEO
Frequency: Weekly
Website: Work successful SEO
Listen on: Spotify, Apple Podcasts 

What are the champion ways to navigate a vocation in SEO?

There isn’t a dependable reply to that, and laminitis Isaline Muelhauser knows it. Her caller play podcast hopes to capable this spread by bringing successful guests of divers backgrounds to stock however they’ve navigated the selling space.

Isaline isn’t acrophobic to inquire the pugnacious questions either—and has plans to screen some foundational topics and bolder ground. These see handling harassment and bullying, starting an SEO vocation astatine the property of 60, and what it’s similar to beryllium an outreach specialist.

If you’re funny to larn much astir this recently launched show, tune successful to the archetypal episode. There, Isaline discusses her motivations down starting the project, however she coiled up successful the SEO space, and the challenges she has faced.

The namesake podcast is portion of a bigger project: the Work successful SEO occupation hunt platform.

8. TechSEO Podcast

Host: Keira Davidson 
Topics:
Tech SEO, nexus building
Frequency: Monthly
Website: TechSEO Podcast
Listen on: Spotify, Apple Podcasts, Breaker, Google Podcasts

This monthly podcast focuses strictly connected method SEO. Clearly, its purpose isn’t to scope arsenic wide an assemblage arsenic possible. Rather, it’s to assistance selling specialists deepen their expertise.

The show’s helmed by Keira Davidson, who took implicit erstwhile hosts Dan Taylor and Adam Gent—and she’s a large conversationalist. I recovered myself listening with a keen receptor arsenic she discussed everything from large-scale migrations to automated SEO testing.

Notable guests who person graced the amusement see Sören Bendig and Katherine Watier Ong. In all, the podcast’s applicable tips and insights are guaranteed to springiness you immoderate utile takeaways.

9. Voices of Search

Host: Benjamin Shapiro
Topics: SEO, tech SEO, contented selling
Frequency: Every different time  
Website: Voices of Search
Listen on: Spotify, Apple Podcasts, Google Podcasts

Looking for succinct SEO tips but abbreviated connected clip to trawl the web? Apart from turning to Twitter, an alternate lies successful Voices of Search.

This podcast focuses connected SEO and contented marketing, with near-daily episodes spanning 10 to 20 minutes. Given the debased committedness required per sitting, it’s acold easier to perceive attentively arsenic big Benjamin Shapiro tackles each the utile stuff, such as:

  • Optimizing how-to content.
  • Identifying the champion contented formats for your audience.
  • Mobile SEO changes.
  • How societal media impacts SEO.

I similar however clear-cut the conversations are. Notable guests see Dmitry Dragilev, laminitis of JustReachOut.io, and Bill King, laminitis and big of GTO Podcast (a amusement for maturation marketers). 

10. SEO Podcast

Host: Timothy Carter 
Topics: SEO, tech SEO, nexus building, PPC, societal media selling
Frequency: Daily (weekdays only) 
Website: SEO.co
Listen on: Spotify, Google Podcasts

What does it instrumentality to outrank your competition? That’s thing big Timothy Carter attempts to code successful SEO Podcast, which has bite-sized episodes that ne'er transcend 8 minutes each. This makes his points astatine erstwhile informative and digestible.

The champion spot is determination are regular episodes (except for weekends), giving you thing to regularly look guardant to.

While determination isn’t immoderate banter, fixed this is simply a one-man show, I reckon some entry-level marketers and experienced SEOs volition payment from tuning in. The podcast is easy 1 of the astir well-paced shows I’ve travel across, with utile tips that are often divided into two-part episodes.

These see the beginner’s usher to Google Search Console, the quality betwixt web plan and web development, and however to debar atrocious contented and mediocre blogging habits.

Timothy brings with him implicit 20 years of net selling acquisition and produces the amusement nether contented selling bureau SEO.co.

11. SEO for the Rest of Us

Host: Brendan Hufford
Topics: SEO, tech SEO, contented marketing
Frequency: Infrequent
Website: SEO for the Rest of Us 
Listen on: Spotify, Google Podcasts, Apple Podcasts

This amusement isn’t astir SEO—not really, anyway. Rather, the podcast aims to research however entrepreneurs tin turn their products and services utilizing SEO, with the extremity of achieving fiscal freedom.

That’s according to laminitis and big Brendan Hufford, who is candid and generous successful talking astir his experiences successful the selling space. He’s besides an entertaining podcaster and keeps things light-hearted and casual with impermanent speakers.

Some of my favorites include:

The amusement makes for large listening, but episodes are not released connected a fixed schedule. While we hold successful anxious anticipation, spell up and watercourse the existing content. There’s overmuch to beryllium learned—and you’ll person an entertaining clip portion you’re at it.

12. The Search Engine Journal Show

Hosts: Brent Csutoras, Danny Goodwin, Loren Baker
Topics: SEO, paid search, societal media, entrepreneurship, contented marketing
Frequency: Every 2 weeks 
Website: The Search Engine Journal Show
Listen on: Spotify, Apple Podcasts

Formerly known arsenic Marketing Nerds—and, later, Search Engine Nerds—this twice-monthly amusement has evolved since its launch in 2014 to go a go-to for SEO professionals. And for bully crushed too, fixed the caliber of guests who person graced the podcast. These see Google’s Gary Illyes, Bing’s Christi Olson, and Snap Inc., Canada’s Matt McGowen.

In summation to roping successful SEO experts to sermon trending topics, specified arsenic futureproofing your SEO practices, the hosts tally occasional giveaways and contests.

We reckon this amusement is champion suited to seasoned SEOs. The conversations tin get a small technical, arsenic successful the lawsuit of this occurrence connected endeavor tract crawl management.

13. Crawling Mondays

Host: Aleyda Solis 
Topics: SEO, tech SEO, nexus building
Frequency: Monthly 
Website: AleydaSolis.com
Listen on: Spotify, Google Podcasts, Apple Podcasts, Anchor

This monthly YouTube-to-podcast amusement is hosted by Aleyda Solis, whose beardown pursuing connected Twitter speaks of her experience.

Apart from being the laminitis of integer selling consultancy Orainti and distant enactment level Remoters, Aleyda dedicates her clip to making Crawling Mondays a podcast worthy your while.

Episodes diagnostic a premix of SEO reviews, interviews, and related news—along with how-to tips connected gathering a winning SEO strategy, doing section SEO, and task absorption for agencies.

I peculiarly similar the prime of guests who person travel connected the show, including Lisa Paasche, Areej AbuAli, and Marie Haynes. Here’s 1 featuring our precise ain Patrick Stox:

14. WTSPodcast

Hosts: Sarah McDowell, Areej AbuAli
Topics: SEO, tech SEO
Frequency: Weekly
Website: Women successful Tech SEO
Listen on: Spotify 

Speaking of Areej, what can’t she do? The WTSPodcast is an hold of the founder’s networking platform, Women successful Tech SEO, which comprises a growing selling community for women successful the method SEO field.

In the WTSPodcast, Areej and marketer Sarah McDowell instrumentality turns hosting episodes and tackling each mode of topics, including:

By bringing successful insights from women marketers of each backgrounds, the conversations are casual capable for astir anyone to follow—even non-SEOs.

15. Webcology

Hosts: Jim Hedger, Dave Davies
Topics: SEO, integer marketing
Frequency: Weekly
Website: Webcology
Listen on: Spotify, iTunesStitcher

Here’s different play podcast by WMR.FM for your consideration. Unlike the SEO 101 Podcast, this amusement examines the wider integer selling ecosystem and however webmasters and marketers tin get amended astatine what they do.

Jim Hedger and Dave Davies person large camaraderie—they have been moving the amusement for much than a decade, aft all. Though, their lively conversations tin get alternatively method and whitethorn beryllium harder for fledgling marketers to follow.

For instance, caller episodes sermon what it takes to fertile successful Google Discover, Google halfway updates, mobile-first indexing, and Google Knowledge Panel management.

We besides similar the discussions with manufacture experts connected everything from mobile selling consolidation to tackling targeting successful a post-IDFA world.

Final thoughts

Even if podcasts person ne'er been your thing, we warrant the ones connected this database are worthy of your clip and attention.

You’ll besides prime up heaps of utile tips, truthful support a notebook (or your phone) useful portion listening. And remember: It’s bully to beryllium picky. Read the occurrence synopsis, perceive selectively, and prevention your favorites truthful that you tin easy instrumentality to them.

Did I miss immoderate out? Share your thoughts with maine on Twitter.