129: Helpful Content Update Recovery and More w/Kristine Schachinger

Kristine Schachinger is an SEO Consultant, specializing successful Technical SEO, SEO Website Audits, Growth Strategies, Google Penalty Recovery, Accessibility, Usability, LLMs, & Social Media. She has been an SEO for implicit 15 years and helped sites similar Instacart, Vice, Zappos, usa.gov and galore more.

Topics In This Episode Include:

• Why AI vs Human Content Comparison Studies are Silly
• How AI has Changed SEO
• How Does Google Detect “AI Content”?
• Deep Dive Into The Helpful Content Update
• Google’s Search Generative Experience
• Why Core Web Vitals Is NOT a Ranking Factor Now
• E.A.T.T. Myths and Why It’s Not a Ranking Factor, Ranking Signal oregon Ranking System
• How To Learn About SEO From “The Source”
• How To Find and Hire The Right SEO (And however to pull the close clients if you are an SEO)
• Kristine’s Approach to Providing SEO Consulting

Listen Now!

Related Episodes You Might Like

• Surviving SEO successful an AI World with Sara Taher
• “The Email” (A Solo Episode from 2017 astir Google Phantom Update)

Tools Mentioned

• Midjourney
• Sitebulb
• Content Aced (50% disconnected – affiliate link)
• More being added soon!

Articles, Resources, and Links Mentioned

• Kristine’s Post About AI vs Human Content
• Detecting AI Content with Watermarking (NY Times)
• Google’s Developer Guide to Ranking Systems
• Kristine’s Post About “EEAT” connected LinkedIn
• My nonfiction from 2020 astir EAT and Core Updates
• More Being Added Soon!

Find Kristine Online

• Kristine connected LinkedIn