ARTICLE AD BOX
If you’re struggling to make blog postulation that actually converts – this occurrence is for you!
My impermanent Araminta Robertson is managing manager astatine Mint Studios, a contented selling bureau that focuses connected creating contented that generates business, not conscionable traffic.
Araminta volition beryllium speaking astatine Brighton SEO this Fall, she has hosted her ain podcasts – and I was impressed with her attack to converting blog postulation into customers – she works successful fintech but what we speech astir volition use to immoderate company, B2B oregon B2C – I deliberation this occurrence volition assistance a batch of us.
In this episode:
- The 4 Pillars of a Bottom Funnel Content Strategy
- Conducting Interviews For Content Research
- Writing Intros That Convert
- Why “Tone Of Voice” May Not Be Important
- Optimizing For UX and CTAs
- Acquiring Backlinks
- Measuring Content Marketing ROI
- The Cons of Content Briefs (and an Alternative)
- Content Marketing Costs
Listen Now!
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Show Agenda and Timestamps
- Coming soon!
Tools Mentioned
Articles, Resources, and Links Mentioned
- https://www.mintcopywritingstudios.com/fintech-content-marketing-framework
- https://www.mintcopywritingstudios.com/blog/bofu-content
- https://www.mintcopywritingstudios.com/blog/fintech-seo
- https://www.mintcopywritingstudios.com/blog/content-attribution-fintech
- https://www.mintcopywritingstudios.com/blog/content-marketing-roi
- https://www.growthgorilla.co.uk/blog/converting-users-into-customers-using-fintech-content-with-araminta-robertson
Find Araminta Online
About Dan Shure
Hi! I'm Dan Shure. I constitute each of the posts and big each of the podcast episodes you'll find connected the Evolving SEO blog. Say hullo connected Twitter @dan_shure!
English (US)