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How often bash you usage DuckDuckGo?
If you answered “never,” you mightiness privation to work this article.
Over the years, DuckDuckGo has redesigned itself and evolved to amended conscionable searchers’ needs and support their privacy.
In summation to its fantabulous hunt capabilities, DDG (DuckDuckGo) has galore adjuvant features that tin assistance you amended your hunt strategy portion cutting the clip it takes to implicit research.
I’ve researched DDG and its worth for integer marketers and SEO professionals.
Here, you’ll larn everything you request to cognize astir DDG, wherefore marketers should see utilizing it, and immoderate absorbing facts astir the hunt engine.
What Is DuckDuckGo?
DDGo is simply a hunt motor that doesn’t way users, meaning it doesn’t store immoderate accusation astir what websites you visit.
This means that erstwhile you usage DDG, nary 1 knows who you are, wherever you live, what you similar to search, oregon which sites you’ve visited – creating a backstage hunt history.
Gabriel Weinberg founded the institution and has progressed his thought since 2008.
He started utilizing Google for searching, but aft seeing however overmuch information Google collects, helium decided to make a new, backstage hunt engine.
Marketers and SEO pros tin usage DDG connected Safari, Chrome, and Firefox with a built-in extension.
In addition, the hunt motor is present disposable arsenic an app for iOS devices, Android phones, and Windows 8 tablets.
Now, let’s get into wherefore you should see utilizing DDG.
Why Use DuckDuckGo?
With its unsocial hunt algorithms, DDG has go 1 of the astir fashionable alternate hunt engines.
And portion galore radical are acquainted with the name, fewer recognize what makes it basal retired from the crowd.
DDG has been designed from the crushed up to beryllium fast, private, and secure.
The hunt motor uses lone what it needs to present results, which means nary tracking cookies oregon different unnecessary information collection.
This makes DDG 1 of the champion privacy-focused hunt engines disposable today.
It lets you hunt anonymously portion blocking trackers connected websites you use.
DDG uses HTTPS encryption for each searches and doesn’t store IP addresses.
While determination are similarities that marque DDG comparable arsenic a hunt motor to Google, the main quality is that DDG doesn’t way you arsenic Google does.
So, nary substance however often you search, you won’t spot ads based connected your erstwhile searches. Instead, you’ll spot sponsored links applicable to the existent topic.
This isn’t conscionable bully quality for privateness advocates – it’s large quality for anyone looking for prime accusation online.
If you privation to find thing circumstantial without being tracked, DDG is simply a large option.
Also, if you’re trying to fig retired however to incorporate SEO for DDG, you tin cheque retired this Search Engine Journal resource.
DDG allows you to artifact definite types of cookies, which means you tin power whether 3rd parties tin way your browsing past crossed the Internet.
Access to this accusation tin supply important advantages, particularly regarding selling campaigns.
For example, you tin people circumstantial keywords based connected the pages users visit, which means marketers tin scope imaginable customers faster than ever before.
So now, let’s dive into the adjuvant features DDG offers.
Helpful DuckDuckGo Search Features
DDG has galore features specified arsenic representation searches, location-based searches, and dependable searches.
As I mentioned, the main quality betwixt Google and DDG is that DDG does not way users done cookies oregon different methods.
It besides does not merchantability immoderate information to 3rd parties.
DDG aims to support the radical utilizing its service.
The institution has built respective features enabling it to place imaginable threats without invading idiosyncratic privacy.
It besides has instructions to measure your add-ons to assistance you safely region immoderate unofficial and perchance harmful add-ons.
In addition, DDG has integrated with Apple Maps, allowing users to hunt for locations privately.
Some features see Safe Search, Instant Answers, and backstage searches. These assistance DDG support its users from malicious websites, scams, and malware.
With Instant Answers, DDG uses implicit 100 antithetic sources to supply answers to your queries without making you click connected antithetic websites for results.
The !Bang Syntax
One precise chill diagnostic connected DDG is the !Bang Syntax function, which lets you straight hunt connected a tract from DDG without having to spell to that tract first.
For example, accidental you privation to hunt for food chickenhearted recipes connected Pinterest.
You tin usage DDG’s Pinterest shortcut by entering [!p food chickenhearted recipes] into the hunt bar, and it volition transport you consecutive to the Pinterest results connected that platform.
DDG has galore different shortcuts to websites specified arsenic Amazon, Twitter, LinkedIn, and Wikipedia.
To spot each the shortcuts, benignant successful the exclamation people successful the hunt bar, and they volition popular up.
Don’t interest – it is casual to usage and precise adjuvant for speedy searches.
It takes the clip retired of navigating to a website to implicit a search.
If you usage DDG’s browser hold oregon person it arsenic your browser’s default hunt engine, the !bang commands besides enactment successful the code bar.
DDG has galore different absorbing features you should cheque out, specified arsenic class pages, keyboard shortcuts, and Autosuggest.
If you’re not sold connected the hunt motor yet, cheque retired these 10 DDG facts that mightiness assistance to alteration your mind.
10 DuckDuckGo Facts
1. DDG Turned 14 In 2022
Google has go synonymous with Internet searches. Even though DDG is simply a comparatively caller hunt engine, the institution has existed for implicit a decennary and is inactive increasing astatine an unthinkable rate.
2. DDG Hits 100 Million Searches Per Day
It is present 1 of the apical 10 hunt engines worldwide.
In addition, the hunt motor deed the milestone of 100 cardinal regular searches in 2021.
3. Over 100 Billion Searches Have Been Performed On DDG
In 2019, it broke 1 cardinal searches successful a period – and successful 2020, it broke 50 cardinal searches.
Due to its businesslike and streamlined hunt capabilities, implicit 100 cardinal searches person been performed connected DDG.
4. DDG Has A 11.43% Bounce Rate
While Google inactive ranks arsenic the fig 1 hunt motor successful the U.S., DDG has worked its mode up to the 2nd starring hunt engine.
And DDG has a bounce complaint of 11.43% compared to Google’s 28.46%.
5. DDG Employees Have Grown To 180
From its humble beginnings with laminitis and CEO Gabriel Weinberg moving DDG by himself until 2011, the institution present employs 180 people.
Additionally, the concern is present profitable.
It’s a large illustration of however you tin commencement tiny and turn into thing bigger.
6. Average Of 6 Million Monthly Downloads On DDG
With much radical looking to support their data, determination are an mean of six million monthly downloads of DDG for some mobile and desktop use.
Since 2020 it is besides the default hunt engine connected Android passim the EU.
7. Average Of 3 Billion Monthly Searches Performed On DDG
More radical are benefiting from the DDG, and present determination is an mean of three billion monthly searches.
This is due to the fact that much radical trust connected the tract for mundane searches.
8. DDG Holds 2.42% Of The Search Market In The US
In 2019, the DDG marketplace stock began to grow, starting astatine 1.25%, and has astir doubled today.
DDG holds 2.42% of the hunt motor marketplace shares successful the US.
9. The Cost Per Click On DDG Can Be 10x Cheaper Than Google
DDG runs pay-per-click advertizing similar Google and Bing.
But, immoderate marketers person recovered DDG significantly cheaper than the outgo per click of ads connected Google, frankincense lowering the outgo of their mean conversion rate.
With the close strategy, DDG tin beryllium a invaluable selling accidental for marketers and brands to summation conversion rates.
10. DDG Has An Average Rating Of 4.5 Stars
One of the champion ways to find if a level is morganatic and worthy your clip is to look astatine its reviews.
DDG has an mean standing of 4.5 stars, meaning people similar utilizing it.
With speedy load times and easiness for mobile users, it’s an effectual hunt engine.
Key Takeaways
DDG is accelerated becoming 1 of the world’s astir trusted and fashionable hunt engines owed to its fantabulous privateness policy.
It is 1 of the apical hunt engines for integer marketers and SEO pros due to the fact that it offers a unsocial operation of features that assistance our users enactment harmless online.
As you tin see, DDG provides a wide scope of tools and features that tin assistance you optimize your integer selling strategy, make much opportunities for integrated traffic, and summation your online presence.
But don’t fto these benefits fool you: DDG is an wholly escaped service, requiring minimal concern connected your part.
So it’s clip to effort DDG and instrumentality your online hunt strategy to the adjacent level.
More resources:
- What Is DuckDuckGo & Who Uses This Alternative Search Engine?
- DuckDuckGo SEO: What You Should Know
- How Search Engines Work
Featured Image: sdecoret/Shutterstock
English (US)